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Wine press review for Friday June 26 -2026

Italian wineries, Italian wine producers, and current wine news.

A brief overview of the main news in the wine sector, including wineries, markets, wine tourism, and events.

Italian Wineries

Tenuta Etna Nord will focus on district wines from 2027.

The Cantoni family (Fattoria Fibbiano) continues its investment in Northern Etna with the aim of promoting the individual districts through wines with a strong identity, respecting the peculiarities of the volcanic territory.

Zorzettig presents the 2024 Myò Pinot Bianco

The historic winery in the Colli Orientali del Friuli region is relaunching its Myò line with a new image and highlighting Pinot Bianco as a symbol of elegance and territoriality.

Collina dei Ciliegi develops the “wine hospitality” model

The Veronese winery strengthens its position in wine tourism through high-altitude wines, catering, and integrated hospitality.

Arnaldo Caprai awarded for social inclusion

For the fourth consecutive year, the Umbrian winery has received the UNHCR “Welcome. Working for Refugee Integration” award, confirming its commitment to social responsibility.

Sapaio invests in architecture and territorial identity

The project for the new winery designed by Massimo Piccin, which integrates production, culture, architecture, and local development, continues in Bibbona.

Masseria Surani focuses on young consumers

The Tommasi Group winery emphasizes how the language of wine must become simpler and more inclusive to bring new generations closer together.

Carpi and Sorbara winery seeks relaunch

To avoid bankruptcy, some historic production sites are being put up for sale while the negotiated resolution of the crisis continues.

Cantina Bolzano reduces CO₂ emissions by 44%.

The South Tyrolean cooperative confirms the important results achieved thanks to the new CasaClima Wine headquarters and publishes its second Sustainability Report.

Italian Wine and Oenology

Sector policy and strategies

European Wine Summit: Marzia Varvaglione’s appeal

During the European Summit in Taranto, a strong message was sent to institutions: it was necessary to defend European funds earmarked for wine and strengthen the cultural and social role of the sector.

Confcooperative proposes to stop new vineyards

The wine cooperative is calling for a temporary suspension of permits for new plantings to rebalance the market and contain overproduction.

CMO Wine Third Countries

The deadline for submitting applications for promotion projects in non-EU markets has been extended to July 7, 2026.

Market and consumption

Decanter World Wine Awards 2026

Italy takes second place in the world behind France with:

2,059 medals overall
6 wines in the “Best in Show” category
excellent results distributed across all Italian regions.

Summer 2026 Trends According to Partesa

New trends emerge:

growth of native whites
return of single-varietal wines
expansion of the wine lists
growth of non-alcoholic beers
aperitif increasingly central to consumption.

The future is in quality daily reds

The market demands more elegant, balanced, and easily drinkable red wines without sacrificing personality.

Innovation and research

Eight startups will transform Italian wine

The Wine Tech Challenge selects eight startups dedicated to:

Artificial intelligence
export
price monitoring
digitalization
dealcoholization
sustainability
technological innovation.

Autolysis becomes the new winemaking trend

More and more producers are using long aging on the fine lees to obtain complex, mineral wines with new aromatic characteristics.

Luigi Moio: Identity matters, not just longevity.

During a technical lecture in Gavi, the professor emphasizes that the value of a wine lies in its ability to maintain its territorial identity over time.

Viticulture

More and more vineyards are being entrusted to contractors

Over the last twenty years, the use of outsourced processing has increased by 400%, a sign of growing specialization in the sector.

Record heat in Europe

CREA highlights how climate change is profoundly altering viticulture and requiring new agronomic strategies.

Trentino invests €1.45 million to renovate its vineyards.

A new call for proposals has been published for the renovation of vineyards, with a focus on sustainability and native grape varieties.

Territories and denominations

Emilia-Romagna: analysis of regional wine biodiversity.
Vernaccia di San Gimignano DOCG: qualitative evolution of the denomination.
Colli di Conegliano DOCG: the Consortium presents its new strategic territorial development plan.

Safety

Driving and alcohol

An in-depth look at the blood alcohol limits set by the Highway Code, along with practical information on risks and penalties.

Smuggling of fine wine

256 high-value bottles seized at the Italian-Swiss border.

International Scenario

The United States is changing tastes

For the first time, spirits have surpassed wine in American consumers’ preferences, highlighting a structural shift in the market.

Wine Spectator Restaurant Awards

Six world-class Italian wine lists have been confirmed, strengthening the prestige of Italian dining.

European Wine Summit

Europe opens discussions on the future of the CAP, support for the sector, and health policies related to wine.

Wine Events

Audience in the Vatican

A delegation led by Riccardo Cotarella met with Pope Leo XIV to symbolically entrust the future of Italian viticulture to his blessing.

Wine Notes 2026

The San Clemente festival dedicates three events to Veneto, Lazio, and Calabria, featuring tastings, regional cuisine, and music.

Morbegno in the Cellar 2026

New management for the next five years and expansion of the calendar to include Friday evening openings.

Very good 2026

The Campania charity event raised €268,845 for pediatric cancer research.

Today’s trends

There is a growing demand for national planning to contain production.
Technological innovation and Artificial Intelligence are becoming a permanent feature of the supply chain.
Environmental sustainability and social responsibility become competitive elements.
Wine tourism continues to be one of the main drivers of development.
Consumers are changing: we need simpler and more inclusive language.
Climate change remains the main agricultural challenge of the next decade.
Prosecco continues to confirm its position as one of the most solid and strategic agricultural investments in the Italian wine scene.

QUIDQUID – Wine Idea Network Contacts, not just clicks. Where negotiations begin.

Press review provided by Wine Idea.

Wine Trends in Italy – Weekly Summary June 22–26 -2026

The Italian wine sector is undergoing a phase of profound transformation.

This week’s data confirms a more complex market than in previous years, but also one rich in opportunities for companies that can adapt to new scenarios.
On the international front, some encouraging signs are emerging. Exports of Made in Italy products continue to represent one of the main strengths of the national economy, and the United States remains the most important strategic market. After ten months of contraction, April saw the first slight recovery in Italian wine exports to the US (1.6%), although the first quarterly balance remains negative. At the same time, overall Italian exports continue to grow, and institutional dialogue between Italy and the United States remains solid, a key element for preserving trade relations.

Wine confirms its central role in the Italian economy. In 2025, it generated a positive trade balance of approximately €7.2 billion, representing nearly 47% of the entire positive balance of the food and beverage sector. This confirms that wine continues to be one of the main ambassadors of Made in Italy around the world.

However, structural challenges remain. Bottling volumes are expected to decline both in 2025 and in the first five months of 2026. DOC, DOCG, and IGT denominations are recording an average decline in volumes of around 5%, which is still considered manageable but indicative of weaker international demand. Red wines and IGTs are suffering the most, while sparkling wines, white wines, and some stronger denominations are holding up better.

Another area requiring attention concerns cellar inventories. In Italy, there are nearly 50 million hectoliters of wine in stock just weeks before the 2026 harvest, a situation that increases the risk of overproduction and makes it increasingly necessary to carefully monitor supply through the protection consortia.

Valoritalia’s analyses also highlight an increasingly polarized supply chain: on the one hand, large denominations and groups capable of better addressing market challenges are growing, while on the other, small companies are more exposed to declining consumption and pressure on margins. Aggregation, cooperation between consortia, and improved production planning are therefore becoming strategic.

Among the most important developments of the week is the launch of the first IST Grape Fund in Trentino, a new instrument provided by the CAP to stabilize the income of wineries and protect them from market fluctuations and the effects of climate change. It could become a model for other Italian regions as well.

Sustainability remains one of the key competitive factors of the future. It is no longer considered merely an environmental value, but a tool capable of improving commercial positioning, facilitating access to international markets, strengthening wine tourism, and increasing consumer confidence. The importance of internationally recognized certifications is also growing.

Wine tourism continues to represent one of the most interesting drivers of growth. Winery visits now generate billions of euros in value, and over 60% of companies report an increase in direct sales thanks to hospitality activities. Millennials are the fastest-growing segment, and demand is increasingly shifting toward immersive experiences that integrate wine, local produce, food, and hospitality. For many companies, wine tourism is no longer an ancillary activity but a true business unit capable of improving margins, loyalty, and brand awareness.

Digital commerce also continues to grow. Wine e-commerce continues to be a strategic channel for internationalization, and new services are emerging to simplify direct sales within the European Union.

From a consumer perspective, changing preferences continue. Interest in white, sparkling, and rosé wines is growing, perceived as fresher, lighter, and more suited to new consumption styles. Younger consumers are demanding simpler, more direct, and less technical communication, prioritizing authenticity, experiences, and quality over traditional messaging.

Conclusion

Italian wine is not experiencing an identity crisis but rather a phase of structural evolution. Companies that invest in quality, sustainability, production control, digitalization, direct sales, internationalization, and wine tourism in the coming years will be the ones that consolidate their competitiveness. Critical issues related to consumption, inventory, and international markets remain, but the sector maintains solid economic fundamentals, a strong global reputation, and enormous growth potential based on the value of its territories, appellations, and Made in Italy.

Wine press review for Thursday June 25 -2026

Italian wineries, Italian wine producers, and current wine news.

A brief overview of the main news in the wine sector, including wineries, markets, wine tourism, and events.

Italian Wineries

Col Sandago renews its line of still wines

Complete restyling of the White Incrocio Manzoni and Red Merlot Marzemino labels. New premium positioning, modern design, and enhanced local identity.

Tenuta Santa Maria invests in Amarone and wine tourism

This historic Valpolicella winery promotes the Brolo dei Poeti cru and attracts over 15,000 visitors a year, offering cultural and experiential hospitality.

Bersano renews his “Icons”

The historic Piedmontese winery presents a major rebranding project to strengthen its identity, recognition, and brand value.

Stella Estate (Collio)

The company strengthens its sustainability positioning with the “Coltivatori di Vita” philosophy and presents the new organic Ribolla Gialla Pas Dosé Metodo Classico.

San Lorenzo Farm

Non-DOC Verdicchio continues to receive international recognition, including from the New York Times, demonstrating how quality and identity can transcend denominations.

The Vineyards of Zamò

The Friulian winery relaunches Friulano with a new interpretation of the region’s iconic grape variety after the Tocai era.

Zenato

Alberto Zenato acquires the majority stake in the family business, while Nadia Zenato will focus her activities on cultural and international projects.

Carpi and Sorbara Winery

The negotiated resolution of the crisis has been extended until October 15th. The sale of properties and production sites is expected to avoid bankruptcy.

Meregalli Group

The Historical Archive and the Cellar officially join Museimpresa, recognizing 170 years of entrepreneurial history.

Signorvino continues to grow

The chain will reach approximately 50 stores by the end of 2026 with new openings in Italy and expansion abroad.

New wine shop in Belluno

A new store specializing in quality wines and premium products opens in the city’s historic center.

Al Bano Carrisi

An in-depth look at the winemaking history of the famous Apulian artist’s company and its estates in Salento.

Poggiali Family – Fèlsina

The family’s 60 years in Chianti Classico and the 40 years of the Rancia and Fontalloro labels were celebrated.

Italian Wine and Oenology

Italian exports outside the EU

Exports remain negative (-8.5%) but show signs of recovery. In the United States, April saw the first positive figure (1.6%) after ten consecutive months of decline.

New markets: South America

The “Simply Italian Great Wines” tour brings 30 Italian wineries to Brazil and Mexico to develop new business opportunities.

Rosé continues to grow

Forecasts indicate a global market of over $5 billion by 2032. The role of Italian rosé is also growing.

Red wine served chilled

Prestigious sommeliers confirm that serving great red wines at 13-14°C during the summer is now a new trend.

Moscato d’Asti DOCG

The production limit of 85 quintals per hectare has also been confirmed for the 2026 harvest, the result of an agreement between the agricultural sector and the industry.

Mandrolisai

A new artistic map of the area, inspired by Sardinian murals, has been presented to promote the local winemaking heritage.

Wine tourism increasingly strategic

According to UniCredit-Nomisma Wine Monitor, wine tourism generated over €3 billion in 2025, contributing an average of 21% of Italian wineries’ turnover.

Association of Oenologists in the Vatican

Pope Leo XIV met Riccardo Cotarella and a delegation of Assoenologi (Italian Wine Associations) in a meeting dedicated to the values of peace and wine.

Reflections on the future of the sector

An editorial dedicated to the cultural changes in wine consumption and the generational challenges facing the sector.

International Markets

United States

Minister Francesco Lollobrigida accompanied approximately 400 Italian companies to the Fancy Food Show in New York. In the first four months of 2026, Italian agri-food exports to the US grew by 3.7%.

Latin America

Brazil and Mexico emerge among the most promising markets for Italian wine thanks to the growth in average consumption values.

Georgia

In Abruzzo, Bolla officially debuts the new generation of Georgian sparkling wines in Italy, alongside the thousand-year-old tradition of qvevri wines.

Wine Spectator Awards

The “Nando al Pallone” resort enters among the best wine lists in the world, obtaining the Best of Award of Excellence.

Wine Events

Bererosa 2026

Paololeo and Candido are the stars of Italy’s leading rosé wine events between Rome and Lecce.

BorghiAmo 2026

The Aosta Valley offers a festival that combines wine, culture, music, history, and the promotion of historic villages.

Out of the Cellar

Sicilian wine tastings will resume on July 3rd at the Kolymbethra Garden.

Belluno Dolomites Summer 2026

A rich calendar of cultural, artistic, and food and wine events spread throughout the area.

Columbus

An event dedicated to Pinot Noir, the royal cuisine of the Savoy family, and the history of Piedmontese winemaking.

Strategic Trends of the Day

Exports continue to slowly improve after difficult months.
The United States is showing the first concrete signs of recovery.
Brazil and Mexico become priority markets for internationalization.
Wine tourism remains one of the main economic drivers of Italian wineries.
Investments in branding, restyling and corporate identity are growing.
Rosé wine continues to increase its weight in global consumption.
Packaging, hospitality, and direct sales are increasingly strategic elements for the competitiveness of wine companies.
Culture, art, and tourism are becoming increasingly integrated factors in the promotion of Italian wine.

QUIDQUID – Wine Idea Network Contacts, not just clicks. Where negotiations begin.

Press review provided by Wine Idea.

Wine press review for Wednesday June 24 -2026

Italian wineries, Italian wine producers, and current wine news.

A brief overview of the main news in the wine sector, including wineries, markets, wine tourism, and events.

ITALIAN CELLARS

Cinzano returns to Piedmont

The historic Piedmontese vermouth and sparkling wine brand, founded in Turin in 1757, is embarking on a new relaunch under the guidance of the Caffo 1915 Group. The goal is to restore the brand’s production and identity to its Piedmontese roots.

Maurizio Costa Winery: The Romagna Apennines in a Glass

A 113-hectare winery in the Romagna Apennines that showcases a rare, century-old Sangiovese vineyard from 1922. Limited production and a strong territorial identity.

Meroi Agricultural Company (Friuli)

In the Colli Orientali del Friuli, the Meroi family continues a centuries-old winemaking tradition on 20 hectares of vineyards and approximately 60,000 bottles annually, focusing on quality and enhancing the local area.

Vicara relaunches Grignolino

The historic Monferrato winery supports the revival of Grignolino as a symbolic grape variety of the new Piedmont wine region, highlighting its authenticity, history, and territoriality.

Valtidone winery awarded at the Decanter World Wine Awards

The Piacenza winery has won four international medals, confirming the qualitative growth of its Classic Method and local wines.

ITALIAN WINE AND OENOLOGY

US exports: first signs of recovery

After ten consecutive months of decline, Italian wine sales in the United States dropped 1.6% in April 2026. The first four months remained negative (-15.4%), but improved compared to the previous quarter (-20.5%).

Key data

Extra-EU exports: -8.5%
Exported value: over €1.36 billion
USA still a strategic market for recovery.

Asti DOCG: Production Containment Proposal

The Asti DOCG Consortium is aiming for a yield of 85 quintals per hectare for the next harvest, aiming to maintain a balance between supply and demand and support the denomination’s value.

Moscato and Barbera: a vintage under pressure

An agreement has been reached on Moscato after weeks of discussions between producers and the industry. Cellar inventories remain high, and Barbera d’Asti prices are at an all-time low.

Verdicchio dei Castelli di Jesi is the protagonist

Growing recognition for one of Italy’s great ageable white wines. The Marche region continues to invest in quality, elegance, and international recognition.

The microbiota becomes the protagonist of the terroir

The latest research confirms the fundamental role of microorganisms present in the soil and vine in defining the identity of wine. The microbiota plays a key role in shaping modern terroir, alongside climate, soil, and human intervention.

The Wine of the Gods: Nesos

On Elba Island, production continues of one of the world’s most unique wines. Only 270 bottles are produced annually, using a 2,500-year-old Greek technique that involves immersing the grapes in the sea before vinification.

Wine tourism on the rise

According to the ilGolosario Wine Tour Observatory:

visits to the winery are increasing;
direct sales are growing;
Immersive experiences between wine, gastronomy and hospitality are consolidated.

Wine tourism remains one of the main drivers of growth in the sector.

INTERNATIONAL SCENARIO

– United States: market still difficult but less negative

The slight recovery in April represents the first positive sign after nearly a year of contraction. UIV calls for reducing political tensions and focusing on reviving consumption.

Vinitaly restarts from Canada

Canada becomes the first stop on Vinitaly 2026’s international tour. This market is increasingly considered strategic for offsetting the difficulties of the United States.

🇪🇸 Spain: Production under control

Madrid has authorized only 903 hectares of new vineyard plantings for 2026, equivalent to 0.1% of the national potential, opting for a policy of severe supply containment.

– Cellars in the Sky Awards 2026

The best wine lists of the world’s airlines have been awarded:

Qatar Airways
Qantas
Singapore Airlines

Best bubble in First Class: Taittinger Comtes de Champagne Blanc de Blancs 2013.

WINE EVENTS

Dialogues at Col Brià 2026

The fourth edition of the cultural festival at La Farra winery in the UNESCO hills of Conegliano Valdobbiadene has concluded.

Soave: Mindful Aperitifs at Borgo Rocca Sveva

Cadis 1898 is promoting a series of events dedicated to wine culture and responsible drinking.

The Night of Bubbles 2026 – Turin

A major event dedicated to the finest Italian sparkling wines, with tastings, street food, and meetings with producers.

Rocca in Cantina 2026 – Tolfa

This is the tenth edition of the event that combines wine, culture, music, and the promotion of the Lazio region.

Terrae – Geography of Values

From June 30th to August 10th, the Barraco Winery in Marsala hosts three events dedicated to the relationship between wine, identity, and territory.

Drink Shop Summer 2026

Free tastings of Franciacorta wines from the Cornaleto winery in stores across Lombardy.

When the Rosato speaks Apulian

Paololeo and Candido protagonists in:

Bererosa (Rome)
Charm in Pink (Lecce)

to enhance the growing role of Italian rosé wines.

Sunset DiVino 2026

Emilia-Romagna roadshow between Riccione, Cervia, and Cesenatico featuring regional wines, DOP and IGP products, food tourism, and tastings.

Marche protagonists in Florence

The event “Le Marche ei Vini, la Risorgimento della Pluricità” (The Marche Region and its Wines, the Richness of Plurality), dedicated to small wineries in the Marche region, was a great success.

Brattirò Wine Festival

One of Calabria’s historic events dedicated to local wine and rural traditions returns on August 10th.

THE THREE TRENDS OF THE DAY

1- Export: first signs of stabilization

The United States ends ten consecutive months of decline and becomes the main indicator to monitor in the coming weeks.

2- Offer control

Asti DOCG and Spain are focusing on production containment to protect value and margins.

3- Wine tourism increasingly central

Wineries, events, hospitality, and direct sales continue to represent the main growth drivers for Italian wine.

QUIDQUID – Wine Idea Network Contacts, not just clicks. Where negotiations begin.

Press review provided by Wine Idea.

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