NEXT INTERNATIONAL DATE: JULY 8 WITH THIRTY SECONDS TO MARS 17TH EDITION Piazza Medford – Alba.
An inauguration with a bang last night at the Collisioni festival in a packed Medford square along with long queues , of almost two kilometers, which filled the City of Alba and transformed it into the beating heart of the Italian music scene with the concert of Gigi D’Agostino preceded by Roberto Molinaro , an Italian producer active since the 90s, known for his techno and eurodance style, who has collaborated with Eiffel 65 and Gabry Ponte. Gigi D’Agostino was entrusted with the grand opening of the 17th edition of the festival, protagonist of a long show lasting over 3 hours, in a great party of the Piedmontese summer overflowing with an audience of all ages: from ” Lento Violento ” to his many great successes, Gigi D’Agostino made the entire Piazza Medford dance to the rhythm of his music.
The next event is expected to be the international date on Tuesday 8 July, opened by Les Votives , a Milanese band with a “chic rock” sound inspired by the 60s/70s, with a contemporary touch, who won second place at X Factor in 2024, to continue with the highly anticipated live performance of Thirty Seconds to Mars , the world-famous, multi-platinum band made up of brothers Jared and Shannon Leto .
The concert in Alba will be a great opportunity not to be missed, to listen to their most iconic songs, as well as the new songs released in the latest album “ It’s The End Of The World But It’s A Beautiful Day” released on September 15, 2023 by Virgin Records .
The Collisioni lineup continues on Saturday 12 July with Shablo Joshua Mimì Tormento. The evening will continue with Sayf, a young Italian-Tunisian rapper from Genoa who mixes street rap and songwriting with his own style and great originality in a unique mix, capable of making him one of the most promising voices on the Italian rap scene today.
The night of Collisioni will be lit up by Irama , an artist loved by a transversal audience, capable of exciting young and old, who will enchant Alba with a memorable live and with all his hits that, to date, have earned him 53 Platinum and 4 Gold records and over 2.5 billion streams, consecrating him as one of the most successful artists in the current Italian music scene. His will be an engaging show that will transform the stage of Collisioni into a place of sharing and intense emotion for all fans.
This year too, there will be the appointment with the ‘Giornata Giovani’ of Collisioni , which in recent years has characterized the program of the festival, capable of making it an event capable of tuning in with the public of young and very young people, listening to new languages, breaking down intergenerational barriers. Four artists will be the protagonists of the Giornata Giovani in collaboration with Banca D’Alba who, on Sunday 13 July , will set the audience alight with an exceptional line-up and a marathon of over 5 hours of non-stop music : the first to take the stage of the Festival will be Promessa , the young rapper from Milan whose peculiarity is knowing how to rap very well, without necessarily having to bend to the musical trends of the moment with an old school tendency in an innovative key. His EP ‘Vite Sgrammate’ has totaled more than 1 million streams in less than a month since its release.
Next on stage will be Nabi , an artist born in 2004, a native French speaker, originally from Guinea Conackry. Before moving permanently to Milan, he lived in Paris, a city that gave him numerous influences. The singles “Felicità” in collaboration with Néza, “Guérrila” and “Plaquette” have allowed him to position himself among the most interesting emerging faces on the scene.
The Youth Day will then continue with the live performance of the highly anticipated Kid Yugi, a reference artist for the very young who blends rap and urban music with literary and important quotes, creating a unique and innovative mix. His 2024 album ‘I nomi del Diavolo’ was the most listened to album in the world in the first three days after its release on Spotify (Top Albums Debut Global Chart) as well as being certified 4x Platinum and having sold over 200,000 copies.
Finally, Sfera Ebbasta , the Trap King with 230 Platinum and 32 Gold Records, as well as a solid multigenerational fanbase that is close to 5 million followers on Instagram, will close the seventeenth edition of Collisioni with a great live show. Undisputed record holder of sales and sold outs, he returns to the stage of Collisioni to bring his story in music to Alba, from his origins to global fame, passing through his return to the block with his latest album ‘X2VR’ , already five times Platinum.
COLLISIONS MEETS LoST-EU
The collaboration with the LoST-EU project , dedicated to the promotion of Italian dairy excellence in Italy and Europe, continues this year. In the hospitality area of Collisioni, the guests of the event will be told the stories and unique qualities of its basket of DOP cheeses : Murazzano, Roccaverano, Ossolano from Piedmont, Puzzone di Moena from Trentino, Strachitunt from Lombardy, Vastedda from Valle del Belice and Pecorino Siciliano from Sicily, and last but not least Provolone del Monaco from Campania. A new great opportunity to raise awareness among the general public, especially young people, on the topic of sustainability, respect for traditions and the environment , key themes of the LoST-EU project, which all eight excellent DOPs in the basket have in common. The public will thus be able to appreciate the philosophy of LoST, which has as its main aim that of stimulating people to reflect on the current food distribution systems and to learn about the good practices to adopt every day , as consumers, by choosing fair and sustainable products.
COLLISIONI is made possible thanks to:
Ministry of Cultural Heritage; Piedmont Region; City of Alba; CRC Foundation; CRT Foundation; Banca d’Alba; Inalpi Dairies; Italy Good Wines; S.Bernardo; Cia; Kaoss/Nicese Brewery; Galup; Compral; Coca Cola; Baratti&Milano; Costadoro; Michelis; Asti Spumante Docg Consortium; Alba Traders Association; Basko; Ironika