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Wine press review for Wednesday June 24 -2026

Italian wineries, Italian wine producers, and current wine news.

A brief overview of the main news in the wine sector, including wineries, markets, wine tourism, and events.

ITALIAN CELLARS

Cinzano returns to Piedmont

The historic Piedmontese vermouth and sparkling wine brand, founded in Turin in 1757, is embarking on a new relaunch under the guidance of the Caffo 1915 Group. The goal is to restore the brand’s production and identity to its Piedmontese roots.

Maurizio Costa Winery: The Romagna Apennines in a Glass

A 113-hectare winery in the Romagna Apennines that showcases a rare, century-old Sangiovese vineyard from 1922. Limited production and a strong territorial identity.

Meroi Agricultural Company (Friuli)

In the Colli Orientali del Friuli, the Meroi family continues a centuries-old winemaking tradition on 20 hectares of vineyards and approximately 60,000 bottles annually, focusing on quality and enhancing the local area.

Vicara relaunches Grignolino

The historic Monferrato winery supports the revival of Grignolino as a symbolic grape variety of the new Piedmont wine region, highlighting its authenticity, history, and territoriality.

Valtidone winery awarded at the Decanter World Wine Awards

The Piacenza winery has won four international medals, confirming the qualitative growth of its Classic Method and local wines.

ITALIAN WINE AND OENOLOGY

US exports: first signs of recovery

After ten consecutive months of decline, Italian wine sales in the United States dropped 1.6% in April 2026. The first four months remained negative (-15.4%), but improved compared to the previous quarter (-20.5%).

Key data

Extra-EU exports: -8.5%
Exported value: over €1.36 billion
USA still a strategic market for recovery.

Asti DOCG: Production Containment Proposal

The Asti DOCG Consortium is aiming for a yield of 85 quintals per hectare for the next harvest, aiming to maintain a balance between supply and demand and support the denomination’s value.

Moscato and Barbera: a vintage under pressure

An agreement has been reached on Moscato after weeks of discussions between producers and the industry. Cellar inventories remain high, and Barbera d’Asti prices are at an all-time low.

Verdicchio dei Castelli di Jesi is the protagonist

Growing recognition for one of Italy’s great ageable white wines. The Marche region continues to invest in quality, elegance, and international recognition.

The microbiota becomes the protagonist of the terroir

The latest research confirms the fundamental role of microorganisms present in the soil and vine in defining the identity of wine. The microbiota plays a key role in shaping modern terroir, alongside climate, soil, and human intervention.

The Wine of the Gods: Nesos

On Elba Island, production continues of one of the world’s most unique wines. Only 270 bottles are produced annually, using a 2,500-year-old Greek technique that involves immersing the grapes in the sea before vinification.

Wine tourism on the rise

According to the ilGolosario Wine Tour Observatory:

visits to the winery are increasing;
direct sales are growing;
Immersive experiences between wine, gastronomy and hospitality are consolidated.

Wine tourism remains one of the main drivers of growth in the sector.

INTERNATIONAL SCENARIO

– United States: market still difficult but less negative

The slight recovery in April represents the first positive sign after nearly a year of contraction. UIV calls for reducing political tensions and focusing on reviving consumption.

Vinitaly restarts from Canada

Canada becomes the first stop on Vinitaly 2026’s international tour. This market is increasingly considered strategic for offsetting the difficulties of the United States.

🇪🇸 Spain: Production under control

Madrid has authorized only 903 hectares of new vineyard plantings for 2026, equivalent to 0.1% of the national potential, opting for a policy of severe supply containment.

– Cellars in the Sky Awards 2026

The best wine lists of the world’s airlines have been awarded:

Qatar Airways
Qantas
Singapore Airlines

Best bubble in First Class: Taittinger Comtes de Champagne Blanc de Blancs 2013.

WINE EVENTS

Dialogues at Col Brià 2026

The fourth edition of the cultural festival at La Farra winery in the UNESCO hills of Conegliano Valdobbiadene has concluded.

Soave: Mindful Aperitifs at Borgo Rocca Sveva

Cadis 1898 is promoting a series of events dedicated to wine culture and responsible drinking.

The Night of Bubbles 2026 – Turin

A major event dedicated to the finest Italian sparkling wines, with tastings, street food, and meetings with producers.

Rocca in Cantina 2026 – Tolfa

This is the tenth edition of the event that combines wine, culture, music, and the promotion of the Lazio region.

Terrae – Geography of Values

From June 30th to August 10th, the Barraco Winery in Marsala hosts three events dedicated to the relationship between wine, identity, and territory.

Drink Shop Summer 2026

Free tastings of Franciacorta wines from the Cornaleto winery in stores across Lombardy.

When the Rosato speaks Apulian

Paololeo and Candido protagonists in:

Bererosa (Rome)
Charm in Pink (Lecce)

to enhance the growing role of Italian rosé wines.

Sunset DiVino 2026

Emilia-Romagna roadshow between Riccione, Cervia, and Cesenatico featuring regional wines, DOP and IGP products, food tourism, and tastings.

Marche protagonists in Florence

The event “Le Marche ei Vini, la Risorgimento della Pluricità” (The Marche Region and its Wines, the Richness of Plurality), dedicated to small wineries in the Marche region, was a great success.

Brattirò Wine Festival

One of Calabria’s historic events dedicated to local wine and rural traditions returns on August 10th.

THE THREE TRENDS OF THE DAY

1- Export: first signs of stabilization

The United States ends ten consecutive months of decline and becomes the main indicator to monitor in the coming weeks.

2- Offer control

Asti DOCG and Spain are focusing on production containment to protect value and margins.

3- Wine tourism increasingly central

Wineries, events, hospitality, and direct sales continue to represent the main growth drivers for Italian wine.

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Press review provided by Wine Idea.

Wine press review for Tuesday June 23 -2026

Italian wineries, Italian wine producers, and current wine news.

A brief overview of the main news in the wine sector, including wineries, markets, wine tourism, and events.

ITALIAN WINERIES

Compagnia del Gusto Acquires Cantine Romagnoli

The Italian wine sector continues to consolidate. Compagnia del Gusto Holding has acquired the historic Cantine Romagnoli dei Colli Piacentini (45 hectares of vineyards), integrating it into its winemaking business unit. The operation, led by Ettore Nicoletto, aims to strengthen its presence and distribution in the markets.

Marchesi Frescobaldi presents Gorgona 2025

The fourteenth vintage of Gorgona has been presented, the wine that symbolizes the social project developed on the prison island of Gorgona. A model of reintegration through viticulture, it continues to represent one of the most innovative experiences in Italian wine.

Le Vigne di Zamò focuses on Friulian

Pierluigi Zamò announces a major project dedicated to the Friulano grape variety, featuring five new interpretations. This strategy aims to enhance the territorial identity of Friuli Venezia Giulia.

Cantina Pertinace celebrates 50 harvests

The historic Barbaresco cooperative celebrates half a century of activity. Today, it has 23 members, 120 hectares of vineyards, and an annual production of approximately 800,000 bottles.

Colombaio di Cencio and the Chianti Classico Gran Selezione

The winery led by Andrea Farinetti continues its journey of enhancing the Gaiole in Chianti crus with the Gran Selezione Vinci 2021, a high-end expression of Sangiovese.

Dosio and high-altitude Barolo

In La Morra, interest in higher, cooler vineyards is growing as a response to climate change. The Dosio winery represents one of the most interesting examples of the Langhe’s adaptation to new climate conditions.

Roberto Di Meo celebrates 100 years of history

“Cuvée 100 Roberto Di Meo” is born, a Fiano obtained from the blend of ten different vintages to celebrate the 60th birthday of the founder and the 40th anniversary of the Irpinia winery.

Dogliani bids farewell to Maria Astegiano

The Dolcetto world mourns Maria Astegiano, a historic figure at the Chionetti winery and a key figure in the company’s growth over the past decades.

ITALIAN WINE AND OENOLOGY

Valoritalia: bottling volumes are decreasing

In 2025, Italian bottling recorded a 2.1% drop, while in the first five months of 2026 the decline reached 5.4%.

Positive signs:

DOC and DOCG: 1%
Sparkling wines: 1.7%
Rosé: 5.7%
Still whites: 6.3%

In trouble:

Red wines: over -13%
IGT wines: -11%

Veneto towards a bountiful harvest

Initial estimates indicate a potentially high production, in line with 2025. However, the spread of flavescence dorée and the high level of wine stocks are worrying.

They grow white and pink

Market data confirm a now consolidated trend:

consumers oriented towards fresher wines;
lower alcohol content;
greater drinkability.

The phenomenon affects both the Italian and international markets.

Schioppettino di Prepotto: the wine tourism project is born

The Schioppettino Producers Association is launching a strategic plan that combines grape variety promotion, local marketing, and wine tourism.

Packaging and branding increasingly decisive

Mario Di Paolo, author of the rebranding of the historic Bersano winery, emphasizes how packaging is now a key tool for attracting new consumers and differentiating oneself in the market.

Wine Holes: A Heritage to Be Promoted

In Florence, the rediscovery of historic “wine holes” continues. Over 424 registered openings are becoming an important tourist and cultural attraction.

INTERNATIONAL MARKETS

Spain produces more white wines than red ones

For the first time, white wine accounts for 57% of Spanish production, compared to 43% for reds.

Strategic signal: a change that confirms the new orientation of global consumers towards fresher, lighter wines.

Wine e-commerce on the rise

According to IWSR, alcohol e-commerce will exceed $36 billion by 2028.

Mail Boxes Etc has launched “MBE Wine for Europe”, a platform dedicated to the cross-border direct sale of wine within the European Union.

US tariffs and Italian wine

In Chianti Rufina, concern is growing over US trade policies.

Recorded Effects:

exports 2025: -3.4%;
reduction of margins;
greater trade uncertainty.

Companies are accelerating their market diversification efforts.

Vietnam, a new strategic market

The second edition of Wines Experience Vietnam 2026 will take place in Ho Chi Minh City on June 25 and 26.

Event numbers:

over 75 Italian producers;
approximately 600 ASEAN buyers and operators;
focus on importers, distribution and hospitality.

Southeast Asia confirms itself as one of the most promising areas for Italian wine.

Art and wine: Damien Hirst signs Château La Coste

The British artist creates the label for the rosé “Madame B”, confirming the growing dialogue between contemporary art and premium wine.

WINE TOURISM AND HOSPITALITY

Wineries increasingly playing a leading role in tourism

According to the Observatory, the Golosario Wine Tour:

over 60% of wineries increase direct sales thanks to wine tourism;
40% invests in hospitality;
82% of visitors are looking for immersive experiences.

Wine tourism remains one of the sector’s key drivers of growth.

Tenuta Santa Maria focuses on experience

The historic Valpolicella Classica region enhances its annual program of tours and tastings, integrating historical heritage, wine, and hospitality.

Montescudaio: the wine village by the sea

The Tuscan village between Pisa and the coast is proving to be an emerging destination for wine tourism thanks to its local DOC and its scenic beauty.

Castelli Romani: VVL is born

Eleven producers founded the “Vignaioli del Vulcano Laziale” association to revitalize one of the historic areas of Italian viticulture.

WINE EVENTS

WMF 2026 – Bologna (June 24-26)

Ample space will be given to digital agriculture, artificial intelligence applied to agri-food, and the bioeconomy.

Gustus 2026 – Vicenza (September 19-20)

Over 30 wineries and more than 120 labels will be featured at the event dedicated to the wines of the Berici Hills, Vicenza, and Gambellara.

Terra Madre Salone del Gusto 2026 – Turin (September 24-27)

This is the first edition without Carlo Petrini. The Atlases of the Ark of Taste, a monumental work dedicated to Italian agri-food biodiversity, will be presented.

Feudo Stagnone & Cantine Birgi on Tour

The food and wine tour departs from Cefalù and will visit Sicily, Rome, and Milan, with guided tastings and gourmet pairings.

Jazz in the Vineyard – Murgo

On June 28th, Murgo’s first Sicilian Classic Method Jeroboam will debut on Etna as part of the Jazz in Vigna festival.

Prepotto’s Schioppettino in Villa

An event on June 27th dedicated to Prepotto’s iconic grape variety, featuring tastings, food, and music.

OST – Temporary Starred Restaurant

On June 29th, a signature dinner under the “Strawberry Moon” will showcase the region, its cuisine, and local wines in the Casentinesi Forest Park.

THE THREE TRENDS TO MONITOR

1. Advance of white wines

Spain, Italy, and international markets confirm the progressive shift in consumption toward white, rosé, and lower-alcohol wines.

2. Wine tourism as a driver of profitability

Wineries that invest in hospitality see significant increases in direct sales and customer loyalty.

3. The concentration of the sector is growing

Acquisitions, mergers, and the increased influence of major denominations confirm a phase of consolidation in the Italian wine industry.

Review created based on news collected by QUIDQUID – Wine Idea Network.

QUIDQUID – Wine & Business Intelligence “Understanding today’s wine to anticipate tomorrow’s wine.”

Press review provided by Wine Idea.

Wine press review for Monday June 22 -2026

Italian wineries, Italian wine producers, and current Italian wine news.

A brief overview of the main news in the wine sector, including wineries, markets, wine tourism, and events.

ITALIAN WINE AND ITALIAN ENOLOGY

Exports and economic weight of Italian wine

Wine continues to represent one of the pillars of the national agri-food sector.

Key data 2025

Italian agri-food production: €80.1 billion (3.9%)
Food and beverage trade balance: €15.4 billion
Wine contributes 46.7% of the trade balance of the entire Italian agri-food sector.
The wine sector’s central role in the competitiveness of Made in Italy products has been confirmed.

Implications

Wine remains the main driver of Italian agri-food exports, compensating for the structural deficit in primary agricultural production.

The No-Lo and Low Alcohol segment is growing

Mack & Schühle Italia expands Grapur

The company launches the first Low Alcohol Brut Sparkling Wine of the Grapur brand.

Characteristics

9.5% vol.
About 60 kcal per 100 ml
Sustainable packaging
Lightweight bottle and recycled materials

Trend

The market for low-alcohol wines continues to develop in response to the new demands of consumers oriented towards well-being and moderation.

Wine and health: more scientific research is needed

According to Professor Francesco Montorsi (San Raffaele Hospital in Milan):

There is a lack of definitive studies on the relationship between wine and health.
It is necessary to distinguish between types of drinks, quantities and methods of consumption.
The key concept remains moderation .

Scenario

The topic will become increasingly central to the European debate on health policies and responsible consumption.

Focus on Italian Grape Varieties

Trebbiano d’Abruzzo

Trebbiano is experiencing a phase of strong qualitative reevaluation.

Trend

More ambitious productions
Longer refinements
Growing recognition from national critics

Wines of Summer 2026

The main seasonal selections highlight:

Vermentino
Pigato
Bardolino Chiaretto
Territorial rosés
Fresh and gastronomic sparkling wines

Consumers are increasingly favoring light, savoury and territorial wines.

ITALIAN WINERIES

Radikon presents POP

The historic Oslavia winery launches its new line:

POP

White
Red

A project born to engage with a wider audience while preserving the identity of the border area between Italy and Slovenia.

Angoris (Friuli Venezia Giulia)

The Locatelli family continues to enhance the estate.

Wine recommended

Collio Pinot Grigio Locatelli 2024

Strengths:

Freshness
Flavor
Territorial elegance

Giodo Trees (Etna)

Carlo Ferrini’s project confirms the qualitative growth of the northern slope of Etna.

Wine recommended

Carricante 2023

Profile:

Citrus fruits
Volcanic minerality
Great acid tension

Argiolas (Sardinia)

One of the symbols of Sardinian winemaking.

Wine recommended

Vermentino di Sardegna Is Argiolas 2025

The cellar:

230 hectares of vineyards
2 million bottles per year
Strong presence on international markets

San Leonardo (Trentino)

The consolidation of the Metodo Classico project continues.

Wine recommended

Trento DOC Blanc de Blancs Private Reserve 2018

Over 10 years of investment in sparkling wine production.

Sardi Farm (Tuscany)

Celebrate the 15th harvest of Primavere Rosé .

A pioneering project that anticipated the growth of the premium Italian rosé market.

Sant’Alda Court (Valpolicella)

Marinella Camerani celebrates:

40 harvests
Amarone DOCG 2015 celebratory
Publication of the book Discovered Roots

An acknowledgment of one of the most influential figures in Italian organic and biodynamic viticulture.

Torrevilla (Oltrepò Pavese)

A new 425 kW photovoltaic system has been inaugurated.

Benefits

Annual production: 470,000 kWh
Emission reduction: 235 tons of CO₂
Strengthening corporate energy sustainability

Lands of Oltrepò and La Versa

Important industrial operation.

Operation

The historic La Versa winery is acquired by Mack & Schühle Italia.

Meaning

A strategic move for the relaunch of one of the most historic Italian sparkling wine brands.

Heroic vineyards in the Apennines

Gregorio Ceccarelli (Pistoia Mountains)

Goal achieved:

10,000 bottles produced
Next goal: first mountain sparkling wine

An example of the valorization of viticulture in inland areas.

INTERNATIONAL

Switzerland: New rules on wine imports

The Federal Government is proposing a revision of import quotas.

Objective

Support companies that purchase and process Swiss grapes.

Debate

Favorable producers
Importers are against the possibility of price increases and reduced availability of foreign labels.

Ticino: Tenuta Bally & von Teufenstein

The historic Swiss winery confirms its willingness to invest and innovate despite market difficulties.

Message

Tradition and adaptation remain the key elements for facing the new competitive landscape.

AGRICULTURE, VINEYARDS AND SECTOR POLICIES

Popilia Japonica Emergency

Northern Italy is worried.

Affected crops

Screw
Hazelnut
Orchards
Vegetables
Corn

Risk

Infestation more severe than in 2025.

Hail in Eastern Veneto

Very serious damage to vineyards among:

Pramaggiore
Annone Veneto
Loncon

Estimates

Production losses of up to 100%.

Critical issues

The production formation of the 2027 harvest has also been compromised.

Emilia-Romagna

New resources for rural development.

Allocation

An additional 49 million euros.

Destination

Innovation
Competitiveness
Animal welfare
Environmental sustainability

Trentino

The system for exchanging agricultural labor between companies has been approved.

Objective

Reduce the difficulty of finding staff during peak seasonal periods.

WINE TOURISM AND EVENTS

Welcome Vermentino – Castelnuovo Magra

Event dedicated to:

Vermentino from the Hills of Luni
EVO oil
Slow Food
Tastings and gastronomic workshops

Summer in the Piedmontese cellars

The phenomenon of: is growing:

Dinners among the vineyards
Tables in the woods
Outdoor events

Wine tourism is evolving towards immersive and convivial experiences.

Sicilia DOC welcomes summer

According to Wine Monitor Nomisma:

Key data

Wine tourism generated over €3 billion for Italian wineries in 2025.

Average incidence

21% of company turnover.

Vulture Italian City of Wine 2026-2027

The official program is underway.

Goals

Territorial promotion
Tourism
Culture
Promotion of Lucanian wine

DoctorWine – Wines for Summer 2026

A national event in Fregene dedicated to Italian summer wines.

Focus on:

Whites
Rosés
Sparkling wines
Easy-drinking reds

Falstaff White Wine Party

Albino Armani will be present with a selection of white wines from:

Trentino
Veneto
Friuli Venezia Giulia

Wandering Wines – Puglia

An event dedicated to Apulian natural wines, with tastings spread throughout the historic center of Parabita.

Artusian Festival 2026

From June 27th to July 5th in Forlimpopoli.

Central theme:

Food culture
Identity heritage
Food and wine tourism

THE THREE STRATEGIC THEMES OF THE DAY

1. Wine tourism continues to grow

Wineries are transforming into places of experience, hospitality, and direct contact with the consumer.

2. Sustainability and innovation accelerate

Photovoltaics, sustainable packaging, alcohol reduction, and public investment are driving the sector’s transformation.

3. Climate and plant diseases remain the main threats

Hail and Japanese Popilia confirm that agricultural risk management is now a strategic priority for winemaking companies.

QUIDQUID – Wine & Business Intelligence “Understanding today’s wine to anticipate tomorrow’s wine.”

Press review provided by Wine Idea.

Wine press review for Sunday June 21 -2026

Italian wineries, Italian wine producers, and current wine news.

A brief overview of the main news in the wine sector, including wineries, markets, wine tourism, and events.

ITALIAN WINERIES

Masi focuses on light and contemporary wine

Masi’s Fresco line strengthens its positioning for everyday consumption and mixology. Sustainable packaging, low weight, a clear alcohol content, and new consumption opportunities represent the company’s response to market changes.

Siddùra launches “Èros”

The Sardinian winery presents an innovative project: a red wine served chilled (10-12°C), designed for summer consumption. Two years of research have led to the creation of a new category of drinking experience.

Cantina Terlano dominates the Decanter Awards 2026

The Alto Adige cooperative won 5 Platinum Medals , becoming the most awarded winery in the 2026 edition of the Decanter World Wine Awards.

Feudo Stagnone enhances the Marsala area

Cantine Birgi promotes the territorial brand “Feudo Stagnone”, linked to the largest lagoon in Sicily and over 450 hectares of vineyards in the area.

Valpanera Winery Relaunches Friulian Wine Tourism

The historic Friuli Aquileia DOC winery, led by young entrepreneurs under 30, organizes summer events featuring wine, food, and music.

Tenuta Santa Maria and its signature Amarone

The Bertani family enhances one of the most fascinating places in Valpolicella, combining historical heritage, architecture, and great wine production.

Di Sipio: From a family dream to an Abruzzo excellence

The Ripa Teatina company continues to grow in the Classic Method, with around 10,000 bottles produced annually of Chardonnay and Pinot Noir.

Alto Belice is seeking a manager for the 2026 harvest.

The call for tenders for the lease of the business unit of the historic Sicilian winery has been published. The objective: to ensure production continuity and safeguard the company’s assets.

Santa Maria della Versa: Unions on standby

Following the sale of the historic Pavia winery, the CISL (Italian Workers’ Confederation of Labour) is demanding clarity on the industrial plan and employment prospects.

ITALIAN WINE AND OENOLOGY

Cristina Mercuri: “It’s time to invest.”

Italy’s first female Master of Wine urges the sector to respond to the crisis with courage and strategic vision. The major appellations must continue to innovate and invest.

Collio in search of a new identity synthesis

The Friuli region confirms its role as a benchmark for great Italian white wines, but is reflecting on the best way to convey its uniqueness to the markets.

The best Italian wines between 10 and 15 euros

There is growing interest in accessible, quality wines produced by emerging regions and wineries offering excellent value for money.

Boom in refermented and ancestral wines

Interest in bottle-fermented wines continues to grow, and they are increasingly present on wine lists and in specialized wine shops.

Chianti: a discovery that rewrites history

An archaeogenetic study shows that in Etruscan and Roman times, white grapes predominated in the Chianti area.

Young people and wine: the relationship continues

Vinitaly shows that wine continues to fascinate new generations, who, however, demand simpler language, accessible prices, and less elitist communication.

The wine of the Vatican

The first 5,000 bottles were produced in Castel Gandolfo by the Borgo Laudato Si’ project, which combines sustainability, social inclusion, and regenerative agriculture.

Moriantigu: the new Vermentino from Sulcis

Locci’s Domu expands its offering with a Vermentino di Sardegna DOC that showcases the Mediterranean terroir of Sulcis.

Ian D’Agata made honorary citizen of Novello

An important recognition for the renowned wine critic for his contribution to the promotion of Italian grape varieties and territories.

Wine after wine

The cultural debate on the role of wine in contemporary society is growing, amidst the consumer crisis, climate change, and the changing habits of younger generations.

INTERNATIONAL SCENARIO

Made in Italy exports over 15 billion

In the first four months of 2026, Italy recorded a trade balance of over 15 billion euros. The United States, Switzerland, and China drove international demand.

United Kingdom strategic market

Despite the slowdown in imports, the British market remains one of the main outlets for Italian wine, with exports worth over €816 million in 2025.

California: less quantity, more quality

Californian viticulture is addressing climate change and new consumption patterns by focusing on more balanced, lower-alcohol wines that are more closely tied to the territory.

Switzerland: Clash over Imports

New rules for wine import quotas are dividing traders and producers. The debate centers on the protection of national viticulture.

Giovanni Rana: “We need to communicate better.”

The founder of Italia del Gusto emphasizes the need to strengthen the international promotion of Italian wine and food through more effective communication.

WINE TOURISM AND CONSUMPTION

Wine tourism continues to grow

According to the IlGolosario Wine Tour Observatory:

Over 60% of wineries have seen an increase in direct sales.
25% show growth between 11% and 30%.
Millennials are the most dynamic segment.
82% of visitors are looking for complete and immersive experiences.
Over 40% of companies plan new investments in hospitality.

Cellars become places of experience

From tables among the Roero vineyards to outdoor events, wineries are transforming hospitality into a new source of economic value.

Wineries Experience accelerates wine tourism

Demand is growing for digital platforms to book tastings, visits, and stays at Italian wineries.

WINE EVENTS

European Wine Summit 2026

– Taranto – June 25

The event, organized by CEEV, will bring together European institutions, businesses, and industry associations to discuss the future of European viticulture, the CAP, and international competitiveness.

San Giovanni Night: Wine and Tradition

– Ragone (Forlì)

Tastings, bread-making workshops, and nocino liqueur production to celebrate conviviality and rural culture.

Valpanera under the Stars

– Fiumicello Villa Vicentina (UD)

Four evenings in July dedicated to wine, food, music, and local culture.

Summer in the Piedmontese cellars

– Roero and Langhe

Dinners among the vines, picnics, tastings, and large gatherings confirm the growth of experiential wine tourism.

THE 5 TRENDS OF THE WEEK

Investing in local denominations and brands.
Wine tourism is increasingly crucial to the profitability of wineries.
Researching new languages to win over young consumers.
Growth of light, fresh wines and new ways of drinking them.
Strong international recognition of Italian quality despite the market slowdown.

QUIDQUID – Wine & Business Intelligence “Understanding today’s wine to anticipate tomorrow’s wine.”

Press review provided by Wine Idea.