The organizational phase has begun for the fifth edition of the event, which has now become a regular fixture for professionals and enthusiasts in Rome, Lazio, and, we must say, much of Italy.

For this new edition we move to an exceptional location:

the Grand Hotel The Westin Excelsior

in Via Vittorio Veneto 125

Nestled between Villa Borghese and Trinità dei Monti

and not far from Termini Station.

Also near the hotel is the Barberini Metro stop.

and two large guarded car parks

such as the Ludovisi car park and the Saba Villa Borghese car park.

The event format remains the same as always

The facility offers us all the support we need for storing wine and materials, providing a dedicated warehouse for the event.

– TASTING TABLES, MASTERCLASSES, AND WORKSHOPS: Through tasting tables and masterclasses, we will explore the diverse regional flavors. Masterclasses will be given special importance, as they provide a deeper understanding of the various terroirs. The masterclasses for the 2026 edition are currently being finalized. Interested producers will be contacted by the organizers to participate in the conference room.

-WINE MARKET

At the event it will be possible to sell your own wine

directly to the consumer.

Interested producers can request further information by replying to this email or by contacting our office at 339.6231232.

PROVISIONAL PROGRAM OF THE EVENT

SATURDAY, FEBRUARY 28, 2026

2.00 pm Tasting stands open

12:00 Masterclass to be defined

2:30 pm Masterclass to be defined

5:00 pm Masterclass to be defined 8:00 pm Tasting stands close

Sunday, March 1, 2026

2.00pm Tasting stands open 8.00pm Tasting stands close

Monday, March 2, 2026

(to be defined)

Day dedicated to operators

Horeca Operators Awards Ceremony Producers Awards Ceremony

– LE ECCELLENCE COMPETITION AT ROME WINE EXPO Riserva Grande’s mission has always been to highlight the territory as the primary expression of each wine’s exclusivity. To this end, we have decided to launch a double competition within the event. On the afternoon of Monday, March 3rd, the wines selected based on pre-established categories by a panel of professional tasters and event participants will be awarded. 1. A panel of experts will award the wines selected for the final. Each participating winery may submit a maximum of three wines by February 15, 2026. 2. All wines presented at the event will be voted on by participants during the event, who will indicate their preferences through a digital system. Participation in the Eccellenze competition is free and does not involve any additional costs. To participate in the competition, we will send the entry form and entry form to the wineries participating in the event.

– WHO IS THE EVENT AIMED AT? The aim of ROME WINE EXPO is to involve, in particular, industry professionals, such as: 1. Specialized and non-specialized press (media coverage of the event); 2. Ho.re.ca. circuit: wine shops, restaurants, hotels; 3. Roman representation agencies; 4. Wine & food bloggers; 5. Sommeliers and enthusiasts; 6. International buyers; 7. Private consumers. – MEDIA COMMUNICATION OF THE EVENT AND SOCIAL MEDIA CHANNELS: During the event, the organization will produce a detailed video of the various moments of the event, including interviews with producers. A photo shoot will also be produced, which will be used to create landing pages for promotion on various media channels. Our press office will send detailed material to the main publications. Furthermore, something that has become essential, the event will be

From February 28th to March 2nd 2026, the largest winery in Italy will return to the OGR Turin, showcasing the entire Piedmont wine region.

600 wineries to discover and taste Masterclasses, tastings and events spread throughout the city 1 large location, the OGR Turin.

The Turin Wine Fair returns from Saturday, February 28th to Monday, March 2nd, 2026, at the OGR Turin with a fourth edition not to be missed. A major fair dedicated to all wine lovers , this long weekend will showcase over 600 wineries from Piedmont and beyond.

A major event showcasing tradition, innovation, rediscoveries of wine, and new trends, all while also showcasing culture, music, literature, and art , immersed in all the nuances of wine.

The two-day event will once again become a truly participatory platform , representing the largest representative stage for Piedmont Wine . For the fourth consecutive year, it will give space to local wineries, consortia, and Piedmontese protection and promotion bodies, bringing together all the regions under the Mole Antonelliana and involving many fellow travellers along the way, including the Go Wine Association .

This year, too, the focus will be on tastings, masterclasses, and talks to delve into the challenges, ambitions, and trends of the Italian wine sector, as well as a day entirely dedicated to industry professionals , journalists, restaurants, wine shops, buyers , and sommeliers.

A great event that will also liven up the city’s symbolic places, as well as Turin’s wine shops and restaurants starting in January with a lead-up rich in events spread across large dinners and events involving wine, music and good food such as the Notte Rossa Barbera, which will introduce the vast wine heritage of Piedmont to the general public of enthusiasts and the curious, in a tribute to the land and Piedmontese excellence, between past, present and future.

TURIN WINE SHOW 2026

from February 28th to March 2nd

OGR Turin

Homepage

Tickets:

2-Token Tasting Package: €17.00

Package of 10 tasting tokens: €25.00

18-tasting token package: €33.00

10% discount on pass purchases valid until January 7th

Ticket purchase link: https://app.salonedelvinotorino.it/biglietti-salone-del-vino-torino-2026/

Turin and Piedmont celebrate 240 years of one of the most iconic symbols of the region as historical and contemporary capitals of the distillate.

Turin and Piedmont are preparing to host the third edition of the Vermouth Show : the first and only Italian event entirely dedicated to Vermouth , an excellence born in the Piedmontese capital in 1786. A now consolidated event in the national panorama of quality drinks, which will return to the prestigious setting of the National Museum of the Italian Risorgimento from Saturday 21 to Sunday 22 February 2026 .

Alongside the two main days of the Vermouth Show, from February 16th to 22nd 2026, the city will be enlivened by the OFF week , which will extend the event to the entire city, with widespread events and gatherings that will combine culture, taste, and conviviality, strengthening the bond between Vermouth and the urban fabric of Turin. The Vermouth Show also stands out as the only Italian Vermouth event to include an exclusive B2B day . This edition will feature an important new feature for 2026: Monday, February 23rd , a half-day dedicated to the trade, designed as a time for producers, buyers, distributors, and industry professionals to meet, network, and discuss ideas.

The first and only Italian event entirely dedicated to Vermouth, the Show returns to the city where the spirit was officially born in 1786 , confirming its position as the benchmark event in the national and international panorama of quality drinks. The 2026 edition thus takes on a particularly significant symbolic value , strengthening the historical, cultural, and economic bond between Vermouth and the Piedmont region, recognized internationally for its excellence.

The Vermouth Show will also involve all the major producers, industry professionals, and enthusiasts, offering a two-day event dedicated to the culture of Vermouth , featuring tastings, meetings, masterclasses, and in-depth discussions. The event is a true cultural and educational hub , showcasing the evolution of Vermouth from its origins to its central role in the contemporary aperitif, highlighting production, mixology, and its connection with gastronomy.

Conceived and curated by Laura Carello , the Vermouth Show confirms its role as a strategic platform for the cultural and economic promotion of Vermouth and for strengthening Turin’s image as the historic and contemporary capital of the spirit , contributing to the city’s tourism and food and wine development, with a careful eye on innovation, sustainability and the future of the sector.

UNESCO: Italian Cuisine is an Intangible Cultural Heritage of Humanity.

Federdoc: “An award that enhances national identity and the role of Designations of Origin in Italian culture.”

Federdoc welcomes with great satisfaction UNESCO’s decision to inscribe Italian Cuisine on the List of Intangible Cultural Heritage of Humanity. This is an exceptionally significant achievement for our country, a recognition that highlights the richness of a unique cultural system, founded on traditions, territories, shared knowledge, and a millennia-old relationship with agriculture.

This prestigious recognition recognizes the entire Italian agri-food supply chain, and we also want to highlight the contribution of wine with Designation of Origin (DOC) , an integral and inseparable part of our gastronomic identity. For decades, Geographical Indications have preserved the memory of territories, the work of local communities, and a wealth of expertise that makes Italian cuisine a culturally unique experience.

Federdoc expresses its appreciation for the commitment shown by the Minister of Agriculture, Food Sovereignty and Forestry, Francesco Lollobrigida , who resolutely supported the candidacy, making a decisive contribution to achieving this historic result.

“UNESCO’s decision ,” stated Federdoc President Giangiacomo Gallarati Scotti Bonaldi, “ officially confirms what Italy and the world have always recognized: Italian cuisine is a cultural heritage encompassing history, tradition, and identity. Designation of Origin wines represent a fundamental component of this, as they are an authentic expression of the regions and their capacity for preservation and innovation. We wish to thank Minister Lollobrigida for the support and vision that have accompanied this journey, strengthening our country’s role in protecting and promoting its excellence.”

Federdoc emphasizes that this title also carries a responsibility: to continue with renewed commitment to protecting and promoting Designations of Origin, a guarantee of quality, traceability, culture, and sustainability.