on the main news in the world of wine and wineries, with a strategic eye for those working in the sector.
Key points
- In the first six months of 2025, the global wine market recorded a contraction of -2.3% in value (€16.7 billion) and -3.7% in volume (4.6 billion litres).
- Italian wine exports in the first six months of 2025 showed modest growth: 1.5% in value (≈ €2.8 billion) and 2.1% in volume (≈703.5 million litres).
- However, for the US market, Italy is recording a drastic decline: exports to the United States in July-August 2025 recorded a drop of -28% in value , despite average price cuts.
- On the harvest front: for Italy the 2025 estimate is around 47.4 million hl (≈ 8% compared to 2024), returning to a world production record.
- In the bulk wine market, Italy is seeing decreasing prices compared to some counterparts (e.g. Spain) which are instead showing increases due to reduced harvests.
- Italian (and non-Italian) companies are reporting an increasingly intense process of geographical diversification of exports in response to US tariffs: focus on Asia, the Middle East, and South America.
- On the M&A front, the European alcohol and wine landscape shows that deal activity is at a 27-year low: low operating liquidity, more active premium segments.
M&A Radar
Operation reported
- Shares : Enartis acquires Parsec (Italy)
- Size/Value : Not disclosed
- Geography : Italy (winemaking and winemaking automation operations)
- Strategic angle : fusion between winemaking solutions and automation / process control, a sign of vertical integration and tech upgrade in the winery sector.
Prices & Harvest
- Estimated harvest Italy 2025: ~47.4 million hl (8% vs 2024).
- In Tuscany, a voluntary reduction in yields is forecast: from ~2.7 million hl to ~2.4 million hl to protect quality and reputation.
- Bulk wine prices in Italy have been reported to be decreasing compared to other European countries.
- Weather signals: intense heat and drought are causing concern in some regions (Puglia, Sicily) regarding water supplies.
on the main news in the world of wine and wineries, with a strategic eye for those working in the sector.
Recent Key Points
- Italian wine exports in the first months of 2025 reached approximately €2.8 billion (1.5% in value) and 703 million litres (2.1%) in the first six months.
- As of September 30, 2025, there were approximately 36 million hectoliters of wine in stock in Italian wineries: a 9.6% decrease compared to July but a 1.3% decrease compared to September 2024.
- The 2025 Italian harvest is estimated at 47.4 million hectolitres (8% compared to 2024), with generally good-excellent quality but with signs of overproduction and pressure on prices.
- In Tuscany, a voluntary reduction in yields is expected for 2025, from approximately 2.7 million to 2.4 million hl, in order to safeguard quality, reputation and average price.
- Italian exports to the United States and other non-EU markets are showing signs of weakness: in July-August 2025, a decline of -28% in value compared to 2024 despite price reductions (~-17%) to counter tariffs.
- Technological innovation is gaining ground: a recent study highlights the application of artificial intelligence in viticulture, production, and wine tourism as a lever for efficiency and strategic differentiation.
- In the M&A segment, for example, an anonymous Chinese investor acquired the Calmére Estate Winery (Napa USA) for $16.8 million in cash , with plans to expand into Asia.
M&A Radar
| Deal / Rumor | Parties involved | Size (if known) | Geography | Source & date |
|---|---|---|---|---|
| Purchase Calmére Estate (Napa, USA) | Anonymous Chinese investor / Peju family | approximately US$ 16.8 M | USA – Napa Valley | |
| Global M&A (update) | … | … | … | (see general M&A panorama) |
Prices & Harvest: mini box
- DOC grapes in Veneto/Vicenza: provisional prices between €40-€60/quintal (with organic premiums) for the 2025 harvest. (Local market signals source)
- Wholesale grape prices in Italy: suggested range 2025 between US$1.19-5.46/kg (approx. €1.10-€5/kg) depending on variety/territory.
- 2025 harvest conditions: good grape health, estimated good-excellent quality, but in some areas of the South (Puglia, Sicily) concerns about water stress.
- Cellar stock: 36 Mhl as of September 30, 2025 (Italy) representing a significant existing base before the new harvest.
- Trend: with the harvest increasing (8%) and stocks already high, strong pressure is expected on the prices of both grapes and bulk wine if not accompanied by action to contain yields or diversify markets.
on the main news in the world of wine and wineries, with a strategic eye for those working in the sector.
Recent Key Points
- Italian wine exports in the first months of 2025 reached approximately €2.8 billion (1.5% in value) and 703 million litres (2.1%) in the first six months.
- As of September 30, 2025, there were approximately 36 million hectoliters of wine in stock in Italian wineries: a 9.6% decrease compared to July but a 1.3% decrease compared to September 2024.
- The 2025 Italian harvest is estimated at 47.4 million hectolitres (8% compared to 2024), with generally good-excellent quality but with signs of overproduction and pressure on prices.
- In Tuscany, a voluntary reduction in yields is expected for 2025, from approximately 2.7 to 2.4 million hl, in order to safeguard quality, reputation and average price.
- Italian exports to the United States and other non-EU markets are showing signs of weakness: in July 2025, a decline of -0.9% in value and -3.4% in volume compared to 2024.
- Technological innovation is gaining ground: a recent study highlights the application of artificial intelligence in viticulture, production, and wine tourism as a lever for efficiency and strategic differentiation.
- In the M&A segment, for example, an anonymous Chinese investor acquired the Calmére Estate Winery (Napa USA) for $16.8 million in cash , with plans to expand into Asia.
M&A Radar
| Deal / Rumor | Parties involved | Size (if known) | Geography | Source & date |
|---|---|---|---|---|
| Purchase Calmére Estate (Napa, USA) | Anonymous Chinese investor / Peju family | approximately US$ 16.8 M | USA – Napa Valley | |
| Acquisition of the Valle Talloria production unit by Caffo Group 1915 | Caffo Group acquires Italian Wine Brands’ Piedmont operations | not fully detailed | Italy – |
Prices & Harvest: mini-box
- DOC grapes in Veneto/Vicenza: provisional prices between €40-€60/quintal (with premiums for organic) for the 2025 harvest.
- Wholesale grape prices in Italy: suggested range 2025 between US$1.19-5.46/kg (approx. €1.10-€5/kg) depending on variety/territory.
- 2025 harvest conditions: good grape health, estimated good-excellent quality, but in some areas of the South (Puglia, Sicily) concerns about water stress.
- Cellar stock: 36 Mhl as of September 30, 2025 (Italy) representing a significant existing base before the new harvest.
- Trend: with the harvest increasing (8%) and stocks already high, strong pressure is expected on the prices of both grapes and bulk wine if not accompanied by action to contain yields or diversify markets.
on the main news in the world of wine and wineries, with a strategic eye for those working in the sector.
Recent Key Points
- Italian wine exports in the first months of 2025 reached approximately €2.8 billion (with an estimated harvest of 47.4 million hectoliters, 8% compared to 2024)
- However, updated Istat data show a slight drop in Italian exports in July: -0.9% in value and -3.4% in volume compared to 2024, signalling tensions (also linked to US tariffs)
- In Tuscany, a voluntary reduction in yields is expected for 2025: from 2.7 to 2.4 million hl, with the aim of protecting quality, reputation and prices.
- Italian vineyards report a slight delay in the harvest (5-7 days compared to 2024) but good general conditions of the fruit, promising quality and the absence of widespread emergencies
- Sustainability innovation: Recent studies highlight the growing role of AI applied to viticulture, production, and wine tourism as a driver of efficiency, forecasting, resource savings, and experience personalization.
- On the M&A front, the recent cash purchase of the Calmére winery (Napa, USA) for $16.8 million by an anonymous Chinese investor, with plans to expand and build brands aimed at Asian markets.
- In Italy, Cantina Pasqua (Verona) announces investments to strengthen corporate vision, innovation and structural renewal on the occasion of its centenary
M&A Radar
| Deal / Rumor | Parties involved | Size (public note) | Geography | Source / date |
|---|---|---|---|---|
| Purchase Calmére Estate (Napa) | Anonymous Chinese investor / Peju family | ~ 16.8 M USD | USA – Napa Valley | |
| Pasqua Wines Investments | Pasqua Wines (Italian company) | not publicly stated | Italy (Veron |
Prices & Harvest (mini box)
- Estimated national harvest: 47.4 million hl for 2025, up from last year.
- In Tuscany: estimated production reduced to 2.4 million hl from 2.7 million in 2024, as a preventive measure to maintain quality/price balance.
- Harvest trend: slightly later harvest (5-7 days) compared to 2024 but with “healthy” grapes and good general conditions
- Stocks: as of July 31, 2025, there are approximately 39.8 million hl in registered stock, which will be added to the 2025 production
- Bulk grape/wine prices: no reliable updated national values (or broken down by variety/region) emerge from recent sources — the focus today is predominantly on quality and positioning dynamics.
- Weather/Yield observation: No phytosanitary emergencies have been detected nationwide; some areas have been monitored for water stress and phenological delays, but so far without significant structural losses.