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Wine Report of October 25 2025

on the main news in the world of wine and wineries, with a strategic eye for those working in the sector.

Key updates

  • In Italy, the 2025 harvest is estimated at around 47.4 million hl , 8% compared to 2024: a recovering volume that brings the country back to the world top of production.
  • In the Alto Adige region, the harvest ended early, with healthy, high-quality grapes: despite a season marked by significant temperature fluctuations, the qualitative result is considered promising.
  • Italian exports in the first six months of 2025 recorded a modest increase: 1.5% in value to approximately €2.8 billion and 2.1% in volume (~703.5 million litres).
  • However, the US market is reporting a sharp decline: sales to the United States in the months of July-August 2025 will decrease by 28% in value compared to 2024.
  • In the global bulk wine segment: exports in June 2025 equal to ~16.5 million hl (-2.3% compared to the same period in 2024) but stable value at ~€1.2 billion (-0.3%), with an average price rising to ~€0.78/litre (2.1%).
  • In the fintech/wine equity sector: for example, Feudi di San Gregorio issued two tranches of bonds for €5 million (€3 million over 7 years and €2 million over 6 years) to finance development and innovation.
  • A recent M&A transaction: Castel-Vins acquired 100% of the Italian e-commerce platform Tannico, previously controlled by Campari Group and Moët Hennessy.

M&A Radar

OperationParties involvedSize / geographySource
Acquisition of Tannico (Italy)Castel‑Vins ← Tannic (Campari Moët Hennessy)100% of the platform, Italy/Europe
Enartis ← Parsec Strategic AgreementEnartis – ParsecGlobal (winemaking equipment supplier)

Prices & Harvest – Mini Box

  • Fresh grapes in Italy: wholesale price in the last 4 weeks between US$3.68–5.52/kg (~€3.4‑5/kg) for generic grapes.
  • Italian bulk wine: average price ~€0.78/litre (2.1% vs first half 2024) bulk export ~€155 million Italy in H1 2025.
  • Production: Harvest reported to be increasing (8% year/year) in Italy but some areas (e.g. Tuscany) have voluntarily chosen to reduce yields (e.g. from ~2.7 million hl to ~2.4 million hl) to preserve quality.
  • Climate notes: in the Alto Adige area the harvest is complete, healthy grapes despite temperature variations.

on the main news in the world of wine and wineries, with a strategic eye for those working in the sector.

Key updates

  • Italian wine exports in the first six months of 2025 recorded a modest increase: 1.5% in value (approximately €2.8 billion) and 2.1% in volume (~703.5 million litres).
  • However, the trend in recent months shows signs of weakness: for example, Italian exports to the USA in the months of July-August 2025 fell by 28% in value.
  • Globally, world wine trade is slowing: for example, the bulk wine market is reporting production surpluses and struggling prices.
  • Regarding production in Italy: the 2025 harvest is estimated to grow (~47.4 million hl, 8% vs. 2024) with healthy grapes, but in some regions—e.g. Tuscany—a voluntary reduction in yields is recorded (from ~2.7 to ~2.4 million hl) to protect quality and reputation.
  • On the quality and environmental front, many operators report grapes “in good condition, concentrated” in various areas, for example Primitivo in Puglia, although concerns remain about drought and stockpiling.
  • Innovation: Growing attention is being paid to the use of AI in the winemaking industry (viticulture, production, and wine tourism) as a lever for sustainability and competitive differentiation.

M&A Radar

Deal / RumorParties involvedSize (if known)GeographySource
Acquisition of the Valle Talloria business unit of Italian Wine Brands by Caffo Group 1915 (Piedmont)Caffo Group 1915 – Italian Wine Brandsundeclared (production unit)Italy, Piedmont
Acquisition of Parsec by the winemaking company EnartisEnartis – Parsecnot made publicGlobal (winemaking equipment supplier)

Prices & Harvest – Mini Box

  • Grape prices : In Italy, wholesale prices for wine grapes range around €40-60 per quintal in the Veneto/Vicenza DOCs.
  • Bulk wine trend : The bulk wine market in Italy is showing signs of falling prices due to high supply.
  • 2025 harvest : Italian estimates indicative of ~47.4 million hl (8% vs 2024) but with containment choices in some areas (Tuscany estimated ~2.4 million hl vs ~2.7 in 2024) to preserve quality.
  • Climate/Quality Notes : Healthy grapes, good concentration, especially in areas like Puglia for Primitivo; however, caution is needed in southern areas where drought remains a risk.

on the main news in the world of wine and wineries, with a strategic eye for those working in the sector.

Key updates

  • Italian wine exports in the first six months of 2025 recorded a modest increase: 1.5% in value (approximately €2.8 billion ) and 2.1% in volume (~703.5 million litres).
  • However, the trend in recent months shows signs of weakness: for example, in the first eight months Italian exports to the USA fell by 28% (July-August 2025 vs 2024) in value.
  • Globally, world wine trade recorded a decrease in value of -2.3% and in volume of -3.7% in the first half of 2025 compared to the same period in 2024.
  • Regarding production in Italy: the 2025 harvest is estimated at ~47.4 million hl, 8% less than 2024; in some regions, however (e.g. Tuscany), a voluntary reduction in yields has been recorded (from ~2.7 million hl to ~2.4).
  • On the quality and environmental front: the harvest is reported as “in healthy conditions, concentrated grapes” in many areas, for example for Primitivo in Puglia.
  • Innovation: Growing attention is being paid to the use of artificial intelligence (AI) in viticulture, production, and marketing in the wine industry; recent studies highlight the role of AI in sustainable resource management and competitive differentiation.
  • Under M&A: Tenuta Ulisse’s acquisition of the prestigious Campania winery Montevetrano was formalized in September 2025 (White Bridge Investments Group).

M&A Radar

Deal / RumorParties involvedSize (if known)GeographySource
Acquisition of Montevetrano by Tenuta Ulisse (owned by White Bridge Investments II Spa)Ulisse Estate – MontevetranounpublishedItaly, Campania
Acquisition of the Italian Tannico platform by the French group Castel-Vins (formerly Campari Group & Moët Hennessy)Castel-Vins – Tan

Prices & Harvest – Mini Box

2025 Harvest (Italy): Estimated ~47.4 million hl (8% vs. 2024) with good quality reported. Territorial Yields: Tuscany estimated ~2.4 million hl (from ~2.7 million hl in 2024) due to the decision to limit production. Bulk Grape/Wine Prices: According to market reports, bulk wine prices in Italy are expected to remain stable or show slight upward pressure for certain varieties in 2025; for example, reduced availability has supported “high” prices, especially for in-demand varieties. Weather and Quality Notes: Generally favorable weather conditions in many Italian regions with healthy grapes and good concentrations; however, caution is needed in southern areas susceptible to drought (e.g., Puglia, Sicily).

on the main news in the world of wine and wineries, with a strategic eye for those working in the sector.

Major updates

  • Italian wine exports in the first seven months of 2025 recorded a value of approximately €4.63 billion (-0.9% vs. the same period in 2024) and a volume equal to 1.23 billion litres (-3.4%).
  • Italian exports to the United States, in the period July-August 2025, show a decrease of -28% in value , despite an average reduction in prices of -17%.
  • The EU-Mercosur Agreement receives the green light from the European Commission: it represents a potential strategic diversification of the markets for Italian wine towards South America.
  • The M&A market in the wine and spirits segment in Europe is at a 27-year low, with only around 38 deals recorded in the sector.
  • As for the 2025 harvest in Italy: very positive signs from many areas—high grape quality, yields to be monitored in some areas where drought continues to be a concern.
  • In the fine-wines/international auctions segment, France sees an estimated 2025 production decline to 36 million hl (-1% year-on-year, -16% vs. five-year average) due to heat waves and drought.
  • Innovative trends: The adoption of AI in the wine sector—viticulture, wine tourism, and production—is highlighted as a strategic lever for sustainability, efficiency, and competitive differentiation.

M&A Radar

Transaction/rumor: No major Italian names have recently been disclosed with monetary details; however, the segment is experiencing a sharp contraction in deals. Parties involved: Generic – European wine producers/brands and spirits groups . Size/value: Undisclosed (trend toward small targets). Geography: Europe (Italy indirectly involved). Comments: M&A activity is focused on premium or niche brands (organic, luxury, sparkling wines) in an evolving oligopolistic context.

Prices & Harvest

  • Fresh grape prices (2025 campaign – Italy): indicative range for generic grapes between ~US$ 3.68 and 5.52/kg (≈ €3.40-5.10), increases compared to the two previous years.
  • Bulk wine prices in Italy: recent examples – Bolgheri Vermentino ~€320/hl; Toscana red ~€200/hl; Maremma Toscana organic red ~€155/hl.
  • Yields and quality of the 2025 harvest: Many areas report healthy grapes, good concentration, and ripeness (e.g., Puglia 40% vs. 2024); however, risks related to heat and drought persist in Puglia and Sicily.
  • Export price trend for bottles in Italy: average export of bottles was ~€4.43/l in a recent period in Italy.
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