Italian wineries, Italian wine producers, and current wine news.
Good morning,
The day highlights a sector undergoing rapid transformation: early harvest, high inventories, more selective consumption and pressure on prices , but also interesting signs from sparkling wines, consumption by the glass, sustainability and new technologies.
ITALIAN WINERIES
Farewell to Vittorio Frescobaldi, a leading figure in Tuscan wine worldwide.
Italian wine says goodbye to Vittorio Frescobaldi , a key figure in the international development of Tuscan winemaking. Together with his brothers Ferdinando and Leonardo, he contributed to the growth of the historic family business, focusing on foreign markets and the promotion of Tuscany’s great terroirs. This entrepreneurial and cultural legacy is now continued by his son Lamberto.
Contini begins its 128th harvest in Sardinia
The historic Sardinian winery’s 128th harvest has begun at the Contini estates in the Lower Tirso Valley and Sinis. The first grapes harvested were Nieddera and Vernaccia, destined for sparkling wines. In a year characterized by heat and accelerated ripening, precision in choosing the right harvest time is crucial to preserving freshness and acidity.
The grape harvest is becoming increasingly social
From Banfi to Terra Moretti, Settesoli, Masi Agricola, Tasca d’Almerita, Masciarelli, Tenuta San Guido, Umani Ronchi, Venica, Terlano, Mezzacorona, and Berlucchi , numerous wineries are sharing the start of the 2026 harvest on social media. The harvest thus also becomes a communication tool capable of bringing consumers and regions closer together.
Antica Bottega del Vino: a glass of wine accounts for 40% of the company’s turnover.
Verona’s historic Antica Bottega del Vino reported 6% revenue growth in the first half of 2026. The proportion of sales by the glass is particularly significant, accounting for approximately 40% of revenue , confirming the growing interest in more flexible consumption options than full-bottle sales.
Alto Adige: quality sparkling wines without chasing large volumes
Alto Adige sparkling wines have reached approximately 600,000 bottles per year , but producers intend to maintain a niche position. The objective set by the Alto Adige Wine Consortium is to favor high-quality Metodo Classico wines and particularly suitable vineyards, without making quantitative growth the primary objective.
ITALIAN WINE AND OENOLOGY
Large-scale retail trade: wine sales are decreasing, but value is holding up. Sparkling wines are growing.
In the 12 months ending in July 2026, Italian large-scale retail trade sold 414 million litres of wine , down 3.4%, for a value of 1.8 billion euros , down 1.2%.
Sparkling wines, on the other hand, are bucking the trend: 1% in volume and 1.2% in value . Prosecco is doing well, but especially Italian Metodo Classico, which is growing by 7.6% in quantity and 6.2% in value .
2026 Harvest: The Real Problem Is Inventory
Drought is reducing grape yields, but the decline in production may not be enough to rebalance the market. As of July 31, 2026, Italian wineries produced 45.6 million hectoliters of wine and must , an 8.2% increase over the previous year.
The situation is weighing heavily on red wines in particular and fuels a paradox: in some areas, producers are looking to a less abundant harvest as a potential way to rebalance supply and demand.
Grape prices under pressure
High inventories and slowing demand are also impacting grape prices. In Valpolicella, offers for grapes destined for Amarone are reported at around €1.20/kg , below what is considered economically correct. Concerns are also emerging in other Italian regions.
Capaldo: “The problem is oversupply.”
According to Antonio Capaldo, president of Feudi di San Gregorio , the Italian sector must first address the quantitative imbalance between supply and demand. Pressure on consumption has been compounded by accumulated stocks along the supply chain and high production in recent years.
Early harvest: the importance of precision grows
Smaller grapes, accelerated sugar maturation, and increasingly narrow harvest windows characterize the 2026 harvest. The experience of several wineries confirms how daily monitoring of the vineyard has become essential to identifying the correct time for harvest.
Valpolicella already harvested and more careful management of volumes
The Corvina harvest began approximately two weeks earlier than the historical average . The Consortium estimates a harvest of just over 861,000 quintals, essentially in line with 2025, but introduces storage of 172,280 quintals, equal to 20% of production .
South Tyrol is increasingly sustainable
There are 2,897 SQNPI-certified wineries in South Tyrol , covering approximately 3,913 hectares . Integrated production now covers over two-thirds of the province’s vineyards, strengthening the path toward more sustainable viticulture.
Alcohol-dealers: Growing interest and technology investments
Alcohol-free and low-alcohol wines remain a niche market, but consumer interest, especially among international consumers, is growing. More and more wineries are therefore evaluating dealcohol removal technologies and systems, even those shared at the local level.
Trentino: “ganzega” recognized
The traditional “ganzega,” a form of occasional, unpaid assistance between farmers, also becomes operational during the grape harvest and harvest season. This measure is particularly useful for small businesses during periods of increased labor demand.
INTERNATIONAL AND NEW CONSUMPTION
Consumers drink fewer bottles and more glasses
An interesting finding comes from the restaurant market: wine consumption isn’t decreasing equally across all formats. According to the experience shared by a historic Roman wine bar, bottle sales have significantly decreased, while demand for wine by the glass has increased.
This phenomenon, confirmed by the Antica Bottega del Vino experience, suggests a shift in consumption patterns: less quantity, greater choice, and a focus on the experience.
New York Times: Three Italian wines among the late-summer offerings
Eric Asimov’s selection of 12 wines for late summer also includes three Italian labels . The main criteria aren’t the wine’s color, but rather its lightness, drinkability, and generally lower alcohol content (13.5%).
EVENTS, TASTINGS AND WINE CULTURE
Cinema in the Cellar 2026
From September 9th to 11th, “Cinema in Cantina,” promoted by the Consortium for the Protection of DOC Prosecco, returns to the province of Treviso. Three free evenings include guided tours, Prosecco DOC tastings, and open-air cinema in the vineyards, with sport as the theme for this ninth edition.
Vinestate 2026: Sannio takes center stage
From September 3rd to 6th, Torrecuso hosts the 51st edition of Vinestate , with 18 wineries showcasing the wines of Taburno. This year’s theme is “Sannio on the Road to the 2027 America’s Cup,” connecting wine, territory, tourism, and international visibility.
Franciacorta Festival in the Cellar
Starting September 18th, I Barisèi will be participating in the Franciacorta in Cantina Festival with sunset tastings, guided tours, and the opportunity to observe the disgorging line firsthand, sharing one of the most characteristic stages of Franciacorta production with the public.
AIS Veneto: sommelier courses resume
The AIS Veneto courses resume in September. They are divided into three levels and are aimed at both enthusiasts and professionals. The program covers tasting, grape varieties, terroirs, winemaking techniques, and wine and food pairing.
Wine as a place of community
In L’Aquila, the “Quarto in Cantina” initiative, hosted by Cantina del Boss, also highlights the social dimension of wine: not just an agricultural and commercial product, but an opportunity for encounters, culture, and connections between people and the region.
PICTURE OF THE DAY
August 27, 2026 returns the image of an Italian wine that must face above all a problem of balance between production, supplies and demand .
High inventories and price pressure indicate that simply producing well isn’t enough: it’s becoming increasingly important to produce what the market can truly absorb and protect the product’s value . Large-scale retail data, however, show that consumers aren’t simply abandoning wine: they’re changing the way they buy and consume it.
Sparkling wines and the Classic Method are growing , wine by the glass is gaining ground, sustainability and precision in the vineyard are becoming competitive elements, and even dealcoholized wines are starting to enter the strategies of some companies.
The message that emerges is therefore more complex than the simple “wine crisis”: the market is selecting products, territories, formats and consumption models .
For Italian wineries, the challenge will be to adapt production and positioning to real demand, avoiding simply chasing volumes and returning to focusing on value, territorial identity, quality, communication, and commercial capacity .
Today’s wine press review is brought to you by WINEIDEA.IT.
See you tomorrow.
Italian wineries, Italian wine producers, and current wine news.
Good morning,
The day highlights several key issues for the sector: early harvests and climate change, the growth of some Italian appellations, the development of dealcoholized wines, new wine tourism and hospitality concepts, and a growing focus on the consumer experience.
ITALIAN WINERIES
Garda DOC turns 30 and looks abroad.
The Garda DOC appellation, established in 1996 as a single entity uniting several winemaking areas under the name of the lake, is celebrating thirty years of activity. Today, it encompasses approximately 250 producers in Verona, Brescia, and Mantua and is increasingly focused on the region’s international recognition. Some Trentino areas, initially excluded from the appellation, are reportedly considering joining, although no decisions have yet been made.
Collio: noble rot enhances white wines
On the border with Slovenia, the Palla family has developed a project dedicated exclusively to white wines. Key elements are the ponca , the characteristic marl and sandstone soil, and a humid microclimate particularly suited to Friulano. An example of how terroir, climate, and expertise can become distinctive production factors.
Allegrini Wines: Sustainability as a Business Strategy
With the Allegreen project, Allegrini Wines expands the concept of sustainability beyond agronomic practices. Biodiversity, involvement of suppliers, education of new generations, and a connection with the local area become part of a vision that integrates environmental, economic, and social aspects.
Cantina Settesoli pioneers dealcoholized wines in Sicily.
The Customs and Monopolies Agency has issued the Settesoli Winery in Menfi a tax license to produce dealcoholized wines. This is the first approval of its kind for a Sicilian winery. Dealcoholization is carried out directly in the cellar through a reduced-pressure process, made possible by the new regulatory framework introduced in 2025.
Etna DOC: certifications have grown 711% in thirteen years.
The Etna appellation continues its rapid expansion. According to data from the IRVO Observatory, certifications, growers, acreage, production, and bottling are increasing, while the share of white and sparkling wines is growing. These data will be explored in greater depth during “Radici Vulcaniche,” scheduled for August 29th and 30th in Randazzo.
Forlì: Wine remains an important economic driver
Winemaking continues to play a significant role in the Forlì area’s economy, where large cooperatives, quality producers, and businesses committed to adapting to new consumer habits coexist.
Early harvest in the Bolognese hills
At the Manaresi winery, in the hills of Zola, the harvest began on August 10th , but weather conditions would have allowed it to begin even earlier. Pignoletto, Chardonnay, and Sauvignon are among the first varieties picked. This further confirms how the harvest calendar is changing.
Cantina San Zenone: harvest more than 15 days earlier
In Molise, too, the harvest is more than two weeks early. The San Zenone Winery highlights the tangible effects of climate change: water stress, early vegetative growth, extreme events, and the resulting need to reorganize work in the vineyard and cellar.
ITALIAN WINE AND OENOLOGY
Wine by the glass conquers the restaurant industry
At Trattoria del Cimino in Caprarola, which offers around 900 labels , 22 wines are available by the glass. This choice aims to offer greater freedom to consumers, allowing them to taste even important wines without purchasing the entire bottle. This model could represent an interesting response to new consumption patterns.
Sell less directly to sell better
An analysis compares wineries and distilleries: the latter have transformed the visit, storytelling, tasting, and shop into a single commercial experience. The reflection for Italian wine is significant: wine tourism works best when the purchase becomes the natural conclusion of the experience , rather than being perceived as a commercial pressure.
Discovering Italian volcanic wines
Etna is just one of the Italian regions characterized by volcanic soils. From the Biella area to the Cembra Valley, from the Euganean Hills to Tuscia, all the way to the Phlegraean Fields and Monte Arci in Sardinia, a winemaking geography emerges that reveals the relationship between soil, climate, grape variety, and geological history .
2026 Harvest: Scenarios and Prospects
Assoenologi Veneto Occidentale is organizing a roundtable discussion on the 2026 harvest in Verona on September 1st. The discussion will focus on Garganega, Valpolicella drying grapes, Garda, European regulations, the wine market, and farm sustainability.
Wine archaeology and territorial marketing
According to archaeologist Andrea Zifferero, new discoveries related to vine cultivation and wine production in antiquity can generate significant territorial marketing value, strengthening the identity, history, and perception of contemporary wine production.
INTERNATIONAL
Germany: The “Wine Taxi” is coming
In September, Uber will launch a service connecting Frankfurt to the Rheingau for four weekends. The shuttles will take visitors from the city to the wineries for tours and Riesling tastings, then return them to Frankfurt. An interesting way to overcome one of the obstacles of wine tourism: getting around after the tasting.
Global luxury: moderate growth expected in 2026
According to the Altagamma-Bain Monitor, the global luxury market could grow by around 2% in 2026, while personal goods are estimated at between 2% and 4%. Hotels, restaurants, and experiences continue to play an important role: an interesting indication also for premium wines, fine dining, and high-end wine tourism.
Istria: Wine and Gastronomy as a Destination
The Istrian autumn focuses on the integration of wine, white truffles, olive oil, prosciutto, and artisanal products. Events and tastings in vineyards, villages, and rural areas confirm the ability of food and wine to become a tool for promoting local tourism.
Bellinzona brings wine to the streets
PerBacco returns on September 3rd, featuring 38 Ticino producers and 114 labels. Alongside traditional reds, there’s growing interest in sparkling wines, which wineries see as a potential opportunity during a period of declining consumption.
A book against the elitism of wine
Sunny Hodge’s “The Cynic’s Guide to Wine” offers a pragmatic approach to wine, grounded in science, chemistry, physics, and neuroscience. The goal is to make the industry more understandable, moving beyond some of the elitist jargon and rituals that can alienate consumers.
EVENTS, WINE TOURISM AND WINE CULTURE
Vinova: sleep directly among the vineyards
The Vinova project develops a model of “experiential hotel” dedicated to wine, with wine suites nestled directly in the vineyards. The stated goal is to reach 300 suites by 2030 at premium winemaking partners. The debut took place in Piedmont, at the Broglia winery in the Gavi DOCG area.
Open Cellars during Harvest
From August 24th to October 25th, 2026 , the Wine Tourism Movement is offering Open Cellars during Harvest. Two months during which wine lovers, families, young people, and tourists can visit wineries and experience firsthand one of the most important moments of the winemaking year.
Touristic grape harvest in Friuli Venezia Giulia
Between late August and September, several wineries in the Collio, Colli Orientali, and Friuli plains offer visitors the opportunity to participate in the grape harvest. The experiences include harvesting, cellar tours, tastings, and winemaking insights, with options ranging from €18 to €60 per person .
City of Wine chooses its 2027 Manifesto
Student Sara Riccioni’s work has been chosen as the official image of the Cities of Wine for 2027. Vineyards, hills, a village, a bottle, a bunch of grapes, and glasses become the graphic elements of a story that unites wine, territory, and landscape.
Valtidone Wine Fest
The first of the four stages of the Valtidone Wine Fest 2026 kicks off in Borgonovo in September, with Ortrugo&Chisöla , an event dedicated to Piacenza’s native wine and local gastronomic tradition.
FAI Summer Evenings in Agrigento
At the Kolymbethra Garden in the Valley of the Temples, the final summer events combine landscape, local produce, native wines, archaeology, and culture. The final “Fuori cantina” tasting is scheduled for August 28th.
Grignolino under the Stars
The 2026 edition of “Grignolino sotto le Stelle” in Rosignano showcased four 2024 Grignolino DOC wines from the area, pairing them with Monferrato cuisine and confirming the effectiveness of events that connect wine, gastronomy, and local identity.
Baccanalia closes with record numbers
The San Gregorio Magno event attracted thousands of visitors each evening, peaking at 10,000 on the final weekend . The village’s caves became a popular destination for wine, cuisine, culture, and conviviality.
PICTURE OF THE DAY
The August 26 review paints a picture of a rapidly changing sector.
The first sign comes from the vineyards: the early harvest in several Italian regions confirms that climate change is no longer a future prospect, but a production variable that companies must address every year.
The second concerns the market: dealcoholized wines, wine by the glass, and the growth of sparkling wines demonstrate a progressive diversification of consumption. Producers can no longer think solely in terms of traditional bottles, but must consider consumption occasions, formats, and evolving lifestyles.
The third is about experience. Wine taxis, tourist harvests, wine suites, immersive visits, and local events demonstrate that wine is increasingly becoming part of an ecosystem of tourism, hospitality, gastronomy, and culture.
Finally, some territories continue to demonstrate a strong capacity to create value: the growth of Etna DOC, the thirty years of Garda DOC and the attention towards volcanic wines confirm how territory, denomination and identity are still fundamental assets of Italian wine .
The direction therefore seems quite clear: simply producing good wine is no longer enough. We need to build an experience, a history, a terroir, and, above all, a concrete reason for choosing it around the wine.
Today’s wine press review is brought to you by WINEIDEA.IT.
See you tomorrow.
Italian wineries, Italian wine producers, and current wine news.
Good morning,
The day highlights a rapidly changing sector: increasingly early harvests, high inventories in cellars, the need to rebalance the Italian vineyard, the development of wine tourism, technological innovation, and new products such as No-Lo wines and Asti Rosé .
ITALIAN WINERIES
Tre Terre Winery Wins European Gold for Nettare di Circe Passito
Nettare di Circe , a passito produced by Cantina Tre Terre di Sabaudia, won the gold medal at the 2026 Berliner Wein Trophy . This award recognizes the wine’s quality, balance, and aromatic complexity and promotes the Pontine region on international markets.
Von Blumen: The Fugatti family’s project grows in South Tyrol.
From the experience of the Fugatti family, formerly at the helm of Cantina Roeno , Von Blumen was born and consolidated in Pochi di Salorno. The project promotes high-altitude vineyards and a distinct identity, with the Numbers and Flowers lines.
Cembra Cantina di Montagna presents Oro Rosso Blanc de Noirs Riserva
A new Trentodoc label for the Val di Cembra winery. Oro Rosso Blanc de Noirs Riserva , made from Pinot Noir, focuses on verticality, elegance, flavor, and a strong connection to the valley’s porphyry soils.
Merenda Sinoira: Nebbiolo and Piedmontese Identity
Founded in 2015 by four friends with complementary skills, Merenda Sinoira boasts approximately 10 hectares of vineyards in Novello. Their flagship wines include Langhe Nebbiolo Sapèl, Langhe Nascetta Döit, and three Barolos.
Cantina Clavesana: Dolcetto harvested very early
On August 24th, Cantina Clavesana opened Dolcetto deliveries, at least a couple of weeks earlier than even the earliest vintages. This is a further sign of the effects of heat and drought on the viticultural calendar.
ITALIAN WINE AND OENOLOGY
The Italian vineyard must be rebalanced
According to Lorenzo Tersi of Lt Wine & Food Advisory, the problem isn’t just a decline in demand: Italian vineyard acreage must also adapt to new market demands. Reducing yields may not be enough, and he points to the need for a more thorough rationalization of vineyard hectares.
The 2026 harvest is getting earlier and the cellars are still full.
Climate change is significantly bringing forward the harvest. In some areas of Tuscany, the harvest also began in the first half of August.
Making the situation more delicate are the stocks: as of July 31, there were 42.6 million hectolitres of wine in Italian cellars, 6.9% more than the previous year .
Puglia: 2026 production estimated to grow by 10%
Confagricoltura Puglia expects a harvest increase of approximately 10% compared to 2025 , thanks to favorable vineyard health conditions. However, the problem of supplies remains: the region retains approximately 4.29 million hectoliters , equal to 10.1% of the national stocks.
Inzolia Nera is back in the bottle
In Agrigento, an ancient Sicilian grape variety that had almost disappeared has been recovered: Inzolia Nera . From the 2025 harvest, just 478 bottles were produced, breathing new life into a variety considered an authentic legacy of Sicilian viticultural biodiversity.
Innovation: Europe and the New World are following different paths
A study published in the Journal of Wine Economics , based on 9,439 patents filed between 1970 and 2023 in 53 countries , highlights a growing technological convergence in Europe and, conversely, a greater differentiation of innovations in New World countries.
No-Lo Wines: One of Italy’s First Plants in Puglia
Mack & Schühle Italia has launched one of the first Italian wine dealcoholization plants in the province of Taranto, using Omnia Technologies’ Libero Wine technology. The investment is aimed at the international growth of alcohol-free and low-alcohol wines.
Asti Rosé is born
After a five-year process, the European Union has approved the modification to the regulations introducing Asti Rosé , including a classic method sparkling wine. The blend includes 70% to 90% Moscato Bianco and 10% to 30% Brachetto, with an initial expected production of 5 million bottles .
Wine tourism: it doesn’t solve the crisis, but it can increase profitability.
Wine tourism emerges as one of the most interesting channels for increasing margins through direct sales, tastings, experiences, catering and hospitality .
According to the reported data, wine tourism is growing by 13% worldwide and by 9.2% in Italy, exceeding 3.1 billion euros in value .
Wine markups: the restaurant price debate returns
Fausto Albanesi, a producer from Torre dei Beati, reopens the discussion on markups applied to wine, including that served by the glass. At the heart of the debate is the need to restore a more balanced relationship between the price paid to the producer and the final price paid to the consumer .
INTERNATIONAL
Bordeaux struggling with declining consumption
One of the world’s most iconic wine regions is experiencing a complex period: consumption of Bordeaux has declined significantly, and paradoxically, even in the French city itself, it can be difficult to find a wide selection outside of the tourist circuits. This situation reflects the broader challenges facing European wine.
Luxury 2026: experiences are the main growth drivers
The Altagamma-Bain Monitor estimates global luxury growth of around 2% for 2026, while the experience sector could advance by around 4%.
Hospitality, fine dining, and tourism are showing greater dynamism, while wines and spirits are suffering from reduced consumption frequency and the growth of non-alcoholic alternatives.
Georgia: Wine, Territory, and Tourism in the Caucasus
Georgia continues to establish itself as a wine tourism destination capable of combining wine, tradition, landscapes, sea and mountains, promoting one of the oldest winemaking cultures in the world.
EVENTS, WINE TOURISM AND WINE CULTURE
Open Cellars during Harvest 2026
From August 24th to October 25th, the Movimento Turismo del Vino initiative returns. Wine lovers, families, young people, and tourists will be able to experience firsthand the harvest, pressing, fermentation, and creation of the new wine.
The 2026 edition started a week early to accommodate the early harvests caused by increasingly hotter summers.
Friuli Venezia Giulia: A Harvest to Experience
Picnics among the vineyards and educational grape harvests strengthen the connection between wine, the region, and tourism. Friuli Venezia Giulia focuses on firsthand experiences to bring visitors and producers closer together.
Toblino Winery: Educational Harvest on August 29th
In the Valle dei Laghi, Cantina Toblino offers a day dedicated to discovering viticulture and participating directly in the grape harvest, followed by an aperitif with local wines and products.
The National Wine Tourism Observatory’s Report spans Italy
The regional presentations of the 21st Report of the National Wine Tourism Observatory continue, with particular attention to the use of artificial intelligence in the supply chain and tourism development. The next meeting will be in Giovo, Trentino.
Slow Wine 2027 in Milan
The national presentation of Slow Wine 2027 is scheduled for October 17th in Milan . Reduced ticket prices are available until August 31st. Nearly 500 wineries and over 900 wines have participated in previous editions.
Irpinia: wine, Fiano, cuisine, and jazz among the vines
Contrada Vini offers summer evenings that combine tastings, cuisine, and music right in the cellar and among the vineyards, transforming wine into a regional and convivial experience.
PICTURE OF THE DAY
The review of August 25, 2026 returns the image of an Italian wine that must simultaneously face a production, commercial and consumption transformation problem .
The most significant figure remains the 42.6 million hectolitres still present in Italian cellars as of July 31 , while a very early harvest is already bringing new production onto the market.
The response, therefore, cannot be limited to emergency management. The sector appears to be called upon to work on multiple fronts: rebalancing vineyard acreage, greater innovation, production control, protecting the value of the bottle, developing wine tourism and direct sales, new products, and a greater ability to understand consumer demand.
No-Lo, Asti Rosé, the revival of native grape varieties, Trentodoc, hospitality, and experiential harvests also tell a different story: Italian wine continues to innovate and still possesses an extraordinary capacity for adaptation.
The challenge isn’t simply to produce less wine. It’s to produce what the market wants, sell it better, and transform wineries and regions into experiences capable of generating value.
QUIDQUID – Wine Press Review Italian and international wine news, summarized for clear, quick reading and also suitable for search engines and Artificial Intelligence systems.
Today’s wine press review is brought to you by WINEIDEA.IT.
See you tomorrow.
The main news from the world of wine, selected and summarized for quick and comprehensive reading.
Good morning,
The main news from the world of wine, selected and summarized for quick and comprehensive reading.
ITALIAN WINERIES
Contini Winery: After 50 Years, Paolo Contini Passes the Baton
A significant generational transition for the historic Contini Winery in Cabras , founded in 1895. After more than fifty years at the helm of the company, Paolo Contini is handing over the reins to his grandsons Alessandro, Mauro, and Marcello. This is an example of family continuity, combining tradition, corporate stability, and openness to international markets.
Monviert creates Italy’s best white wine
The 2020 Tricûr Bianco Riserva from Monviert , in the Colli Orientali del Friuli, has been recognized as Italy’s best white wine by DoctorWine’s 2027 Essential Guide to Italian Wines . This recognition reinforces Friuli Venezia Giulia’s position among Italy’s great white wine regions.
Cantina Bolzano invests in sustainability
Cantina Bolzano – Kellerei Bozen , the first CasaClima Wine certified winery, presents its second Sustainability Report for the period 2022–2025. Energy efficiency, renewable energy, recycling, and innovation are at the heart of the South Tyrolean cooperative’s strategy.
Signorvino nears 50 stores
Signorvino continues to expand, with a turnover of approximately €90 million by 2025 and a target of 50 stores in Italy and abroad. The city’s eighth location has opened in Milan, within the CityLife Shopping District: 350 square meters and seating for 180. A strategy that focuses on wine as an experience, conviviality, and culture.
Fattoria dei Barbi: the 2020 Brunello Riserva takes center stage.
The historic Fattoria dei Barbi presents its 2020 Brunello di Montalcino DOCG Riserva, the expression of a family tradition rooted in the 17th century. The winery represents a historic example of the evolution of Brunello, integrating wine, agriculture, and hospitality.
Gini and the roots of Soave Classico
The Gini family, active in Monteforte d’Alpone since 1570, continues to represent one of the historic figures of Soave Classico. Centuries-old vineyards, fifteen generations, and a strong connection to the territory testify to the value of family continuity in Italian wine.
Feudo Montoni: From a mountain limit to a competitive advantage
The history of Feudo Montoni , in Sicily, illustrates how high-altitude viticulture has changed over time. Wines once considered less suited to international tastes are now receiving renewed attention: vineyards above 600 meters can represent an important response to rising temperatures and the search for fresher wines.
Lambrusco Francesca Mara awarded at Merano WineHunter
Lambrusco Reggiano DOP “Laurenti” , from the Francesca Mara brand, won the “Rosso Award” at Merano WineHunter 2026. Entrepreneur Francesca Marastoni’s project combines entrepreneurial growth and family history.
ITALIAN WINE AND OENOLOGY
2026 Harvest: Puglia Production Up 10%, But Inventories Are a Weight
Initial estimates from Confagricoltura Puglia indicate a growth in wine grape production of approximately 10% by 2025. High temperatures have accelerated ripening, and in several areas, harvesting has already begun.
However, the problem of inventories remains: 73.2% of Apulian wine in stock is DOP or IGP , and the region accounts for almost 30% of Italian must inventories.
Puglia: From managing surpluses to creating value
With approximately 5 million hectoliters of wine in the cellars , the debate shifts from mere inventory management to the need to rethink the production and commercial model. The central question becomes not just how much to produce, but what to produce, at what price, and for which markets .
The Italian vineyard must adapt to the new demand
According to Lorenzo Tersi of LT Wine & Food Advisory, the Italian sector is showing strong resilience, but must address the gap between declining demand and vineyard acreage. Among the issues identified are: rationalization of hectares, product innovation, and a greater ability to adapt to changing consumer trends.
Nighttime harvest: the weather changes vineyard work
From Sicily to Veneto, the use of night harvesting is growing. Harvesting during the coolest hours helps limit the effects of high temperatures and better preserve the aromas, flavors, and quality of the grapes.
Wine tourism: Italians increasingly seek out family-run wineries.
The new report on wine tourism experiences highlights an interesting shift: 27% of respondents cite a visit to a family-run winery as their most popular experience, even ahead of buying bottles at a bargain price.
Italian wine tourists are expected to number approximately 18 million in 2026 , compared to 13.4 million in 2024. Tastings, winery dining, and food pairings are also growing. Visitors increasingly seek out people, stories, and the region, in addition to wine.
Euganean Hills: New typologies under study
The Consorzio Tutela Vini Colli Euganei is discussing a change to the regulations that would introduce the “Serprino sui lieviti” ( fermented on yeasts) label and the Colli Euganei DOC designation for Bordeaux-style red wines. The stated goal is to enhance the value of local wines.
Trentodoc protagonist of the summer
Freshness, acidity, and versatility keep Trentodoc highly sought after, especially in the Brut, Pas Dosé, and Extra Brut versions. The vineyards’ altitude and the traditional method contribute to its positioning as a particularly suitable wine for summer consumption.
Aglianico and Falanghina enhance the Sannio area
The Sannio Benevento area is consolidating its identity through two leading producers: Aglianico del Taburno DOCG and Falanghina del Sannio DOP . At the same time, the number of tours and tastings at local wineries is growing.
Innovation and tradition: “Wine is not an exact science”
From the Barolo region emerges a reflection on the relationship between new generations, innovation, and tradition. Contemporary winemaking continues to evolve, maintaining terroir as a central element of wine’s identity.
INTERNATIONAL
World wineries are increasingly focusing on steel
The demand for fresher, lighter, and cleaner wines is also changing wineries’ investments. In 2025, stainless steel accounted for 42.5% of wine tanks worldwide and, according to reported data, approximately 85% of new tank purchases by wineries. At the same time, interest in oak is declining.
Moldova holds the world record for vineyards per capita.
With just 2.3 million inhabitants, Moldova boasts approximately 375 square meters of vineyards per capita . The country is currently ranked as the world’s 19th largest wine producer and exports approximately 85% of its production to 70 countries. A small domestic market with a strong international vocation.
Alcohol consumption: the decline affects several generations
A US analysis based on 25 years of data highlights that the reduction in consumption cannot be attributed exclusively to Gen Z. Younger people drink less frequently and in smaller quantities, while older generations naturally reduce their consumption with age.
For the beverage sector, the challenge therefore becomes to rebuild opportunities for responsible consumption that are consistent with the lifestyles of different generations .
London experiments with vineyard above train station
In Denmark Hill, south London, Château Denmark Hill is born, a small urban winemaking project built on the elevated terraces of the station. This symbolic production is an interesting example of new forms of urban micro-agriculture.
Alcohol and differences between men and women
According to information from the National Institute on Alcohol Abuse and Alcoholism, some effects of alcohol may be felt in women with smaller amounts than in men, partly due to average differences in body composition. However, individual factors such as weight, age, genetics, diet, and drinking habits remain key.
EVENTS, TASTINGS AND WINE CULTURE
OltreGusto 2026 – Voghera, September 7-8
Oltrepò Pavese brings together wine, gastronomy, and the region. The 2026 edition features a collaboration with the Consorzio Tutela Vini Oltrepò Pavese and the addition of “Oltrepò Terra di Pinot Nero,” dedicated to DOCG sparkling wines and Pinot Noir.
ViVa, Valtellina Wines – Sondrio from September 11th
Four days dedicated to Alpine Nebbiolo , the wineries, and the Valtellina landscape. The 2026 edition opens with a musical event in Piazza Garibaldi, bringing wine to a younger, more contemporary audience.
“The Cold Bardolino” – August 28-30
Bardolino and Lazise are back together for the third edition of the event dedicated to Bardolino Classico DOC served chilled . Three days of wineries, tastings, food, music, and promotion of the Garda area.
Friuli Venezia Giulia: The tourist grape harvest arrives
Between September and October, several wineries in Friuli Venezia Giulia will open their vineyards and facilities to visitors, allowing them to participate in the grape harvest and learn firsthand about the producers’ work. A concrete example of wine tourism’s evolution toward participatory experiences.
Sarzana: A new ITS dedicated to wine is born
At the Parentucelli-Arzelà Institute in Sarzana, the ITS Academy Agroalimentare Liguria is launching a free two-year course dedicated to the winemaking industry. The program includes 1,800 hours of training, including 630 hours of internships in companies , covering everything from vineyard management and winemaking to quality, marketing, and wine tourism.
PICTURE OF THE DAY
Today’s news shows a wine sector that is increasingly entering a phase of structural transformation .
On the one hand, production, inventory, and vineyard areas must find a new balance with less predictable demand. On the other, very interesting signs are emerging: growing wine tourism, increasingly attractive family wineries, sustainability, fresher wines, high-altitude viticulture, new consumption models, and a greater focus on the experience .
The message coming from the market is quite clear:
It’s no longer enough to produce good wine. We need to produce the wine the market wants, at the right time, for the right consumer, and with a distinctive identity.
The winery of the future will therefore have to be simultaneously a farm, a quality producer, a brand, a place of experience and a company capable of quickly interpreting market changes .
In this scenario, the real challenge will not simply be to sell more bottles, but to create more value for each bottle, for each hectare of vineyard and for each person who comes into contact with the territory and the winery .
See you tomorrow.
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