Italian wineries, Italian wine producers, and wine news.
Italian Wineries
Lungoparma: A New Identity for Parma Wine
Following the acquisition of the historic Antico Consorzio Vitivinicolo Parmense , the Gandolfi Group is relaunching the local winemaking project with the Lungoparma brand. The goal is to reinterpret Parma’s conviviality with a contemporary twist. Among the first products is Oro 99 , a brut sparkling wine made from Chardonnay grapes using the Charmat method, designed for aperitifs and to showcase the region’s convivial side.
Masi Agricola: lower turnover but higher profitability
Masi Agricola ‘s 2025 results confirm a widespread trend in the sector: slightly declining sales but improving margins. The company reported revenues of €64.4 million (-3.7%) , but EBITDA grew to €7.1 million compared to €6.7 million in 2024. A management model focused on quality and protecting value.
Fontanafredda launches the Barolo della Tenacia
The historic Piedmontese winery continues its “Renaissance” project, dedicated to the sentiments that drive collective rebirth. The new 2022 Barolo del Comune di Serralunga d’Alba is dedicated to Tenacity and is part of the winery’s “Green Renaissance” vision.
Veraison expands its wine platform
The group led by Edoardo Freddi continues its process of consolidating the sector with new strategic transactions. In 2025, Cantine Alcesti , the Conti Sertoli Salis brand, and the joint venture with Vallebelbo joined the group. The project aims to create distinctive production hubs geared towards foreign markets .
Cantina Produttori Valdobbiadene: protecting historic vineyards
The cooperative is introducing a direct vineyard management service to support suppliers who are no longer able to tend the vines. The initiative aims to preserve the quality of the grapes and the continuity of the supply chain in the delicate Prosecco Superiore region.
Villa Corniole among Forbes’ 100 Iconic Wineries
For the second consecutive year, the Trentino-based winery from the Cembra Valley has been included in Forbes’s international list of 100 iconic wineries , thanks to the quality of its wines and classic method sparkling wines.
Italian Wine and Oenology
Alcohol-free wines: the market is changing
The spread of no- and low-alcohol drinks signals a structural shift in alcohol consumption. New generations prioritize moderation, health, and more selective drinking opportunities, pushing the industry to rethink products and marketing.
Generation Z and wine: the way we drink is changing
Young people aren’t abandoning wine: they’re changing the rules of consumption. The key words are authenticity, sustainability, and identity . Consumption is becoming more occasional and conscious.
Wine Communication: A New Language Is Needed
According to several industry professionals, wine has gradually taken on an overly elitist aura. The challenge today is to restore it to an experiential and accessible dimension, especially to attract new consumers.
Three threats to Tuscan vineyards
Three main critical issues emerged during the Blood of the Earth 2026 technical meeting:
- climate changes impacting Sangiovese
- spread of flavescence dorée
- increase in harmful insects such as the ficus moth and Planococcus ficus
Deadline for new vineyard plantings extended
The Ministry of Agriculture has extended the deadline for submitting permit applications for new vineyard plantings to April 17, 2026. Expansion remains limited to 1% of the national vineyard area per year .
Anti-fraud operation “Vinum Mentitum”
2.5 million liters of falsely certified DOC and IGT wine , worth more than €4 million , were seized. The operation was conducted by the ICQRF and the Guardia di Finanza to protect Made in Italy products.
Agrivoltaics: an economic opportunity for agricultural companies
According to studies presented at Fieragricola 2026 , an agrivoltaic system can generate 65,000–85,000 euros of annual value per hectare , with an operating life of approximately 30 years.
International
Fine Wines: Signs of Recovery in the Secondary Market
According to the Liv-Ex platform, the market for fine investment wines is showing positive signs at the beginning of 2026.
- Liv-Ex 100: 0.6%
- Champagne 50: 1.4%
- Italy 100: 0.7%
Top performers include:
- Barolo Bruno Giacosa 14.3%
- Sangiovese Soldera 12%
- Masseto 2022 7.8%
Italy remains a leading player in the collectible wine segment.
Campari: revenues exceed 3 billion
The group closed 2025 with a turnover of over €3 billion and a net profit of €386 million . The dividend grew by 54% , while the new generation of the Garavoglia family joined the board of directors.
Wine Events
Turin Wine Fair 2026
The event confirmed the growth of contemporary Piedmontese wine:
- over 5,000 participants
- more than 2,000 B2B operators
- masterclass sold out
- strong interest in minor grape varieties and young producers.
Wild Wines 2026 – Rome
From March 7th to 9th, the event dedicated to natural wine returns with:
- over 120 European winemakers
- tastings and direct market
- inaugural event “Naturally Wild”.
Sources of Wine – San Casciano dei Bagni
On March 28th , a new event will be born that combines wine and spa treatments in the Tuscan village between Val d’Orcia and Valdichiana .
The Seasons of Wine – Spinelli Cellars Tour
The tour will continue on March 19th in Cadeo (Piacenza), featuring tastings and masterclasses dedicated to Abruzzo wines.
Women of Wine 2026
The Women’s Wine Days return until March 15th with the theme:
“Women, Wine, Food”
A national project that unites culture, sustainability, and the social role of wine.
Garda DOC at ProWein 2026
The Garda DOC Consortium will present the new regulations at the international fair ProWein in Düsseldorf (15-17 March) .
Territories and Wine Culture
Monferrato unites the consortia
The Barbera d’Asti , Asti Spumante , and Vini d’Acqui Consortia announce a strategic collaboration to promote the UNESCO territory with a shared vision.
The historic Vini&Oli wine shop in Naples
Since 1939, the La Marca family has run one of the city’s historic wine bars, also frequented by Vittorio De Sica , now in its fourth generation.
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Wineries, Italian wine producers, and wine news.
Italian Wineries
Veraison Group grows with new acquisitions in the Italian wine sector.
2025 marks a year of growth for Veraison Group , a majority holding company of Edoardo Freddi’s FreedL Group, which closed the year with 7% growth. Among the most significant transactions:
- entry into the capital of Cantine Alcesti in Marsala
- joint venture with Vallebelbo in Piedmont
- management of the Conti Sertoli Salis brand in Valtellina
The goal is to build strategic territorial platforms and strengthen Italian wine exports.
Amarone Monteci: Tradition and Innovation in Valpolicella
Monteci’s 2018 Amarone della Valpolicella Classico is made from a blend of Corvina, Corvinone, and Rondinella grapes and aged for 48 months. Alongside its traditional production methods, the winery is introducing innovations such as digital vineyard mapping and practices to increase biodiversity and soil health.
Fabbiano Winery, a new generation of Sannio wine
Mario Fappiano represents the fourth generation of the family and has been leading the winery’s new production phase since 2018. His economic expertise and openness to modern technologies are helping the Sannio-based winery earn significant recognition from leading wine guides.
Enio Ottaviani: From Demijohn to Model Cellar
A family history that began in the 1960s with the sale of wine in demijohns between Romagna and Marche, and over time has evolved into a modern winery. The project continues to maintain a strong connection to the land and the human dimension of wine.
Mazzotti Winery in Sassari Targeted by Thieves
Another break-in in the city center: around 4 a.m., unknown assailants smashed the window of the Mazzotti winery and stole the cash register. This incident has rekindled security concerns for businesses in the area.
Spèra di Siddùra among the best Italian white wines
The Vermentino di Gallura DOCG Spèra from the Siddùra winery took third place in the “Best Italian Wines” competition, created by Luca Maroni, with a score of 96.
Tinteris 2024, the mountain rosé from Cantina Giorni
At over 900 meters above sea level, in the Lucanian village of Pignola, Tinteris 2024 is born: a mountain rosé produced with Cabernet Sauvignon grown in an alpine territory of the Lucanian Apennines.
Italian Wine and Oenology
Ultraviolet rays improve the quality of grapes
Research from the University of Pisa indicates that the targeted use of UV-C rays during grape ripening can improve harvest quality without reducing productivity. This experiment was also observed at the Tenuta dell’Ornellaia estate in Bolgheri.
Drones and artificial intelligence in viticulture
In Valdobbiadene, a conference sponsored by Coldiretti Treviso highlighted technologies such as drones and AI applied to precision viticulture. A strong signal of innovation in the heart of the UNESCO Prosecco Hills.
The “Superiore” designation is born for Morellino di Scansano
The Maremma DOCG regulations officially introduce the new Morellino di Scansano Superiore category, positioned between Annata and Riserva.
PIWI in Trentino: the La Cióla project
The Bondaion – BD Ranch winery focuses on PIWI-resistant grape varieties. Among its wines, the 2023 La Cióla stands out, a wine made from Solaris grapes grown at an altitude of 760 meters.
The price of wine over the last twenty years
An analysis based on price lists from 2006 to today highlights a significant increase in the prices of many wines, although not uniformly across the different categories.
Red or white wine: what really distinguishes them?
Between structure, acidity and aromatic profile, the differences between reds and whites are not only chromatic but also derive from winemaking techniques and varietal characteristics.
Wine and socialising
Some observers believe the decline in consumption may reflect deeper social changes. Wine, however, remains a cultural and symbolic element that has been present in convivial gatherings for over 11,000 years.
Wine at the restaurant changes shape
Sommeliers of starred restaurants report a change in consumption:
- more wines by the glass
- slimmer wine lists
- opening to dealcoholized wines.
Cannonau doesn’t speak to young people
A study coordinated by IULM University in Milan highlights a cultural gap between young people and Cannonau. The project “Cannonau: Young Wine” aims to develop new communication languages for Gen Z and Millennials.
International
Swiss wine production 2025: lower quantity but higher quality
Production reached 82 million liters , above 2024 but below the ten-year average. The quality of the grapes was described as “remarkable.”
Georgia: New Law on Vines and Wine
The Georgian Parliament is updating its winemaking regulations to foster the sector’s commercial development and align it with international market demands. Among the issues discussed is a review of the lengthy maceration process for orange wines produced in qvevri.
Wine Events
Wine Spectator celebrates the new generation of Italian wine
The famous American magazine dedicates its April 2026 cover to the new generations of the great Italian wine families: among them Gaja, Walch, Masciarelli and many other symbolic entities of the national winemaking.
Conegliano launches ITS course on spirits and mixology
The new training program “Specialized Technician in Distillates & Mixology” has been launched at ISISS Cerletti, with the support of the Veneto Region and the National Grappa Consortium.
Digital wine tourism: the Italian Cellar Door platform is born
Lombardy launches the italiancellardoor.wine portal, a project that aims to connect wineries, regions, and the DOP economy to strengthen the national wine tourism offering.
Wine tourism: between wine and art in Valdobbiadene
The Bortolomiol winery opens the Artist’s House to the public, a space born from the artist residency project among the vineyards of the Prosecco DOCG hills.
March of the Castles of Susegana
The historic non-competitive walk returns to the hills of Conegliano Valdobbiadene on Sunday, March 8, with the support of the Conte Collalto winery.
Duca di Salaparuta celebrates women in wine
On March 8th, the historic Casteldaccia cellars will be open for a special event, with tastings dedicated to the family’s female members.
Altroconsumo at Do the Right Thing!
From March 13th to 15th in Milan, Altroconsumo is promoting meetings on responsible consumption with the program “Challenging Taboos in the Age of Perfection” , created in collaboration with the Master’s in Corporate Communication at the University of Siena.
Custoza: Between Wine and Territorial Identity
The Veronese village is renewing its signage, focusing on its food and wine identity with the message “Land of Custoza DOC wine and broccoli.”
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Wineries, Italian wine producers, and wine news.
Italian Wineries
Veraison Group grows 7% and expands its regional platforms
A holding company controlled by Edoardo Freddi’s FreedL Group, it closes 2025 with three acquisitions: acquisition of Cantine Alcesti (Sicily), a joint venture with Vallebelbo (Piedmont), and management of the Conti Sertoli Salis brand (Valtellina). Its strategy is clear: to build identity hubs capable of competing globally without losing its roots.
Rauscedo Winery Appoints Flavio Geretto
A Friulian cooperative with 2,000 hectares between the Tagliamento, Meduna, and Cellina rivers. The new management team focuses on integrating governance, production, and the market. Cooperatives today must think like industrial platforms.
Mosnel celebrates 190 years
Founded in 1836, now the fifth generation at the helm. Family continuity and territorial identity remain key competitive factors in contemporary Franciacorta.
Pio Cesare, fifth generation
Federica Boffa Pio (born 1997) represents the generational transition of one of the Langhe’s historic brands. She has economic vision, deep roots, and international responsibility.
Lisini: Brunello between tradition and modernity
From 1846 to today, a new generation has been working in one of the founding companies of the Brunello Consortium.
Tre Monti Winery triumphs at the Albana Dèi 2025.
Vitalba 2024 wins the technical award and popular vote. The Romagna Albana DOCG demonstrates stylistic dynamism.
Cellar Days
Architectural restoration and family planning in Basilicata: territorial development and hospitality as a lever for growth.
Chionetti Quinto and Son
Riccardo Montolivo visits the historic Dogliani DOCG estate: sport and wine as local ambassadors.
Palmieri Domus Vinaria
A family project in Pallagrello and Casavecchia: indigenous roots and progressive growth.
Italian Wine and Oenology
Alcohol-free wines: a growing segment
Global market already at $2.4 billion, expected to reach $3.3 billion in 2028. The health trend is driving the sector. An open technical issue: the production process and the perception of “ultra-processed.” The No-Lo segment is no longer marginal.
Masi – Amarone Costasera 2020
Amarone Classico DOCG with structure, balsamic notes, and a complex tannic texture. Stylistic continuity and premium quality.
Domìni Veneti – Recioto Amandorlato Amando 2015
Reintroducing Amandorlato into the production regulations: a middle ground between the sweetness of Recioto and the structure of Amarone. A smart revitalization of its identity.
Alto Adige Wine Consortium publishes “Wine in Alto Adige”
A monumental work on geology, zoning, and history. A territory that tells its story with scientific rigor.
Methanol Wine: 40 Years Later
Since 1986, DOC and IGT wines have risen from 10% to 60% of the total. From systemic crisis to structural qualitative leap.
Wine Spectator celebrates the Italian Next Generation
Twelve iconic families on the cover. Generational transitions are the central theme of Italian wine 2026.
Customer-centricity in wine
The article in Il Corriere Vinicolo relaunches the paradigm: “We serve people, not wine.” Less self-referentiality, more attention to the market.
Genevitis: democratic wine
A project by Mack & Schühle Italia featuring narrative QR codes for young people. Mini-videos, an affordable price, and straightforward language.
Duo – Altea Illotto
Organic blend of Monica and Sardinian Barbera. Young vineyard on calcareous marl in Campidano.
International
ProWein Business Report 2026
Stability in the short term, slight recovery expected in 2027. White wines are stable and sparkling wines are healthy. Most attractive markets: Germany, the Netherlands, and Japan. The United States is penalized by tariff uncertainty.
Wine and Culture Events
TourismA invites you to Vinitaly
ArcheoVinum Project: Integration between archaeological sites and wineries. Wine as a driver of advanced cultural tourism.
Turin Wine Fair
Micro-productions, lesser-known grape varieties, and new languages are emerging. Piedmont surprises beyond the clichés.
The Art of Wine – Casa Paladin
A sensory journey through historic training systems (Bellussera, Pergola Veronese, Guyot, and Alberello). Technical culture as a tourist experience.
EVO oil: quality before price
Nomisma survey for Sol Expo: 42% buy directly from the producer. Trust and local identity matter more than savings.
Assets & Innovation
Strategic Asset – Tenuta Chianti Classico (18 km from Florence)
120 hectares, active DOCG rights, historic brand. Platform ready for industrial integration or wine resort development. Iconic land mass = defensive value.
REVOLUTION 20 2.0 Special
High-capacity vending machine in a 20-foot High Cube container. 24-hour sales, Industry 4.0 integration, data and margin control. Automation as a sales tool.
FORBUS – Business Generator for Wineries
Audits, operational plans, and ongoing management of production, branding, and sales. In a selective market, structure and governance make the difference.
The common thread today is clear: generational transition, emerging segments (No-Lo), integration between culture and tourism, more mature industrial governance.
Italian wine isn’t simply changing. It’s selecting those capable of evolving.
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Wineries, Italian wine producers, and wine news.
Italian wineries
Calabria – Cirò
- Brigante Vigneti & Cantina : conscious craftsmanship and modern techniques for a new identity for Cirò, capable of excelling in white wines as well. A viticulture of choice, not nostalgia.
Romagna – Montiano
- Donegato Winery : The Berretti brothers’ winery celebrates its first anniversary and presents five new labels. Its architecture blends seamlessly into the landscape, its strong wine tourism vocation, and its panoramic views are a welcome sight.
Valpolicella
- Cantina Valpolicella Negrar / Domini Veneti : Transitioning from organic to integrated pest management. A pragmatic reflection on quality, sustainability, and agronomic results.
Langhe
- La Spinetta : stylistic continuity and the Rivetti family’s distinctive vision. A wine concept based on density, tension, and memory, between Moscato, Barbera, and Barbaresco.
Friuli – Rauscedo
- Cantina Rauscedo : Flavio Geretto is the new general manager. Strengthened governance and a new phase of development for one of Friuli’s major cooperatives.
Emilia – Modena
- Ventiventi : Classic Method wines aged for 40 and 50 months. Slowness is a stylistic choice and a defining characteristic.
Veneto – Conegliano Valdobbiadene
- L’Antica Quercia : La Ghiandaia Farmhouse is born. Farmhouse hospitality is a natural extension of the organic and biodynamic winemaking project.
Campania – Sannio
- Giovanni Iannucci Winery : respectful viticulture, varietal recovery (Camaiola) and in-depth soil analysis between Guardia Sanframondi and Castelvenere.
Italian wine and oenology
Markets
- Italian agri-food exports will reach 73 billion euros (5%) in 2025. A record figure according to Coldiretti based on Istat.
Denominations
- Chianti Classico : growth driven by Riserva and Gran Selezione, awaiting UNESCO recognition. The region consolidates its position and value.
Technique and culture
- Red or white wine: structure, acidity, aroma, and pairings explained in a popular way.
- Valtellina Superiore Sassella 2015: a critical reflection on the market, prices, inventory, and rotation difficulties.
Territori
- Collio: Quality Pinot Bianco under €15, an example of balance between value, terroir, and affordability.
Production scenario
- A record 2025 harvest in Puglia (11 million hl), but cellars are full and exports are slow. National stocks exceed 60.9 million hectoliters .
International
Burgundy
- François Carillon: the “anti-star” winemaker. Highly sought-after white wines, limited production, and strong international demand.
New categories
- Dealcoholized wines at Mundus Vini 2026: blind tasting of over 300 samples. A rapidly evolving category, with uneven quality but a structural trend.
Wine events and supply chain
Extreme refinements
- Tenuta del Paguro: wines aged underwater in the Adriatic Sea return to the World’s Best Sommeliers’ Selection 2026.
Fairs and competitions
- Sol d’Oro – Northern Hemisphere: Awards for global olive oil excellence. Redoro Frantoi Veneti stands out among the Big Organic Producers.
- SOL Expo Verona: excellent oils from 10 countries, Puglia the most awarded region.
Sector policies
- National Olive Oil Plan: up to €500 million to relaunch Italian extra virgin olive oil and increase production by 25%.
Demonstrations
- Sorgentedelvino LIVE in Reggio Emilia: 150 natural winemakers exploring culture, territory, and craftsmanship.
- Wines of the Heart in Genoa: tastings with over 45 wineries, focusing on wine lovers and professionals.
- AIS Veneto – Alba Vitæ : €5,000 raised for the “Gli Occhi di Bea” charity project.
Strategic focus QUIDQUID
Three assets. Three key territories. A single value logic.
- Hilly Friuli (Udine): a winemaking and agritourism platform ready for expansion.
- Conegliano (TV): a highly flexible industrial and logistics hub.
- Cison di Valmarino (TV): a farming village in the UNESCO Hills, an integrated rural ecosystem.
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