Italian wineries, Italian wine producers, and current wine news.
Italian Wineries
Paololeo grows despite the difficult market
Cantine Paololeo closed 2025 bucking the industry trend: turnover grew by 9.8% , reaching 25.3 million euros . Domestic sales reached 16.8 million (4.5%) , while exports grew by 15% , to 8.5 million euros . Total production was 6 million bottles . The Apulian company’s strategy is based on market loyalty and commercial flexibility.
Letrari celebrates 50 years of Trentodoc
The Trentino-based Letrari winery is celebrating half a century of activity. Founded by winemaker Leonello Letrari , a leading figure in Alpine sparkling wine, the company was a pioneer of Trentodoc and contributed to the innovation of Italian wine as early as the 1960s with the celebrated Fojaneghe , one of the first Italian Bordeaux blends.
Sankt Pauls Winery Turns 120
A historic Alto Adige cooperative with 190 members and 185 hectares of vineyards , the Sankt Pauls winery continues to evolve. In 2023, it obtained Sqnpi certification for integrated production and welcomed the new Kellermeister Philipp Zublasing , strengthening the quality of its Pinot Blanc.
Skywalker: Umbria between territory and international vision
The Viandante del Cielo winery on Lake Trasimeno was born from the redevelopment of an abandoned property by the Californian group Skywalker Vineyards, founded by George Lucas. The estate encompasses 24 hectares (4 hectares under vine) and focuses on promoting local grape varieties with an international vision.
Masseria Barone, an underground cellar in the Comino Valley
In Atina, Lazio, Masseria Barone is an example of winemaking architecture integrated into the landscape. The winery was designed as a “modern cave,” aiming to combine production, tasting, and respect for the land.
Roccabianca: Organic Nebbiolo for the New Generation
The Roccabianca winery offers an organic Nebbiolo model geared towards sustainability and communication with Generation Z. Their philosophy: moderate consumption, soil management, and accessible language to introduce new consumers to quality wine.
Italian Wine and Italian Oenology
Italian wine exports: €7.7 billion, but declining
In 2025, Italian wine exports will stand at €7.77 billion , a decrease of 3.7% and a loss of €300 million compared to 2024. Volumes will fall by 1.9% to 21 million hectoliters . The main negative factor remains the US market ( -9.2% , equal to €178 million less), penalized by tariffs and the devaluation of the dollar.
The United States slows down Italian wine
Italian exports to the US in 2025 will drop to €1.8 billion (-13.2%) , while volumes will remain almost stable (-0.2%). The decline reflects the overall contraction in wine imports to the United States, which fell by 11.6% in value .
Cantina Italia: Stocks Still High
According to the Icqrf report, Italian cellars hold 58.6 million hectoliters of wine , up 5.8% compared to 2025. Added to these are 6 million hectoliters of must (34.2%) . Among the denominations with the largest stocks, Prosecco stands out, followed by PGI wines and table wines.
Asti and Moscato conquer Asia
Bucking the global market trend, Moscato d’Asti grew by 55% in Asia , while Asti Spumante recorded 20% . The Asian market thus becomes the third largest market for the denomination , representing 18% of total sales .
Towards a new phase of “post-natural” wine
The debate on natural wine is evolving toward a new, more balanced vision: greater attention to the vineyard and quality, but less ideological rigidity. A trend toward production simplicity is emerging, which values authenticity and technique.
A glass of wine and a Mediterranean diet
A study by the University of Navarra published in the European Heart Journal suggests that moderate wine consumption, as part of the Mediterranean diet, may help reduce the risk of cardiovascular events such as heart attack and stroke.
Undeclared work in the Langhe vineyards
A regional dossier estimates that irregular work in the Langhe vineyards could generate an underground value between 26 and 39 million euros in the two-year period 2023-2024 , highlighting a structural problem for the sector.
Photovoltaics on agricultural land
A recent ruling by the Council of State clarified that, under the transitional regime of the legislation on renewables, ground-mounted photovoltaic systems can also be authorized in non-restricted agricultural areas, with simplified procedures.
New call for proposals in Lombardy for wineries
The Lombardy Region will soon open the call for proposals “Wine sector intervention – investments” for the 2026-2027 campaign, with applications until May 14, 2026 , aimed at modernizing wine-growing companies.
International Scenario
Champagne: The World’s Most Admired Brands
Despite the decline in global consumption, Champagne maintains strong international prestige. Louis Roederer, Krug, and Bollinger continue to lead the ranking of “The World’s Most Admired Champagne Brands 2026.” In 2025 , 266 million bottles were shipped, slightly less than the 271 million in 2024 .
War in Iran: Risks for agri-food exports
Geopolitical instability in the Middle East puts approximately €60 million in Tuscan exports at risk, especially wine, oil, and live plants . The conflict has also led to an increase in agricultural costs, with diesel fuel rising 40% in a week .
Franco-Sicilian Project: Château Palmer in the Aeolian Islands
The prestigious French winery Château Palmer has started a collaboration with Sicilian producer Nino Caravaglio for two new Salina IGT Malvasia labels, marking one of the first projects by a major French house on a minor Italian island.
Wine Events
BuyWine Toscana: 190 wineries and 175 buyers
The sixteenth edition of BuyWine Toscana opens in Florence, with 190 producers and 175 buyers from 47 countries . Over 3,500 B2B meetings and approximately 1,300 labels for tasting are planned.
Vinitaly and the City 2026
The Vinitaly off-site event will take place April 10-12 in Verona , with around 70 events including tastings, cultural events, and guided tours. New for the 2026 edition is the involvement of the Verona Arena and the Valpolicella Wine Route .
The Contrade of Etna 2026
The 17th edition of the event dedicated to Etna wines will take place April 19-20 in Randazzo . Currently, 74 wineries are participating , with international buyers in attendance.
ProWein 2026: Puglia in Düsseldorf
From March 15 to 17, twenty Apulian companies will participate in the international ProWein fair, within the Vinotech Puglia space, with tastings and meetings with buyers.
Mosso Artisan Wine Festival
The Mosso Festival returns to Piacenza on March 28th and 29th : over 30 wineries in more than 15 venues in the historic center for a traveling event dedicated to artisanal wine.
Strategic reading of the day
Three signals emerge clearly from today’s panorama:
- the global wine market has entered a phase of structural adjustment , with exports under pressure and high inventories;
- However, some denominations and territories are finding new growth markets , especially in Asia;
- Future competitiveness will increasingly depend on territorial identity, sustainability and wine tourism .
A mature sector no longer grows by inertia. It grows through vision. And it’s precisely here that wineries that think like territorial platforms—wine, tourism, experience—begin to distinguish themselves from the rest of the system.