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Wine Report of October 24 2025

on the main news in the world of wine and wineries, with a strategic eye for those working in the sector.

Key updates

  • Italian wine exports in the first six months of 2025 recorded a modest increase: 1.5% in value (approximately €2.8 billion) and 2.1% in volume (~703.5 million litres).
  • However, the trend in recent months shows signs of weakness: for example, Italian exports to the USA in the months of July-August 2025 fell by 28% in value.
  • Globally, world wine trade is slowing: for example, the bulk wine market is reporting production surpluses and struggling prices.
  • Regarding production in Italy: the 2025 harvest is estimated to grow (~47.4 million hl, 8% vs. 2024) with healthy grapes, but in some regions—e.g. Tuscany—a voluntary reduction in yields is recorded (from ~2.7 to ~2.4 million hl) to protect quality and reputation.
  • On the quality and environmental front, many operators report grapes “in good condition, concentrated” in various areas, for example Primitivo in Puglia, although concerns remain about drought and stockpiling.
  • Innovation: Growing attention is being paid to the use of AI in the winemaking industry (viticulture, production, and wine tourism) as a lever for sustainability and competitive differentiation.

M&A Radar

Deal / RumorParties involvedSize (if known)GeographySource
Acquisition of the Valle Talloria business unit of Italian Wine Brands by Caffo Group 1915 (Piedmont)Caffo Group 1915 – Italian Wine Brandsundeclared (production unit)Italy, Piedmont
Acquisition of Parsec by the winemaking company EnartisEnartis – Parsecnot made publicGlobal (winemaking equipment supplier)

Prices & Harvest – Mini Box

  • Grape prices : In Italy, wholesale prices for wine grapes range around €40-60 per quintal in the Veneto/Vicenza DOCs.
  • Bulk wine trend : The bulk wine market in Italy is showing signs of falling prices due to high supply.
  • 2025 harvest : Italian estimates indicative of ~47.4 million hl (8% vs 2024) but with containment choices in some areas (Tuscany estimated ~2.4 million hl vs ~2.7 in 2024) to preserve quality.
  • Climate/Quality Notes : Healthy grapes, good concentration, especially in areas like Puglia for Primitivo; however, caution is needed in southern areas where drought remains a risk.
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