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Amaro del Ciclista protagonist at Italian Bike Festival 2024

The Casoni-branded bitter gets on the saddle and pedals to the Italian Bike Festival, scheduled for 13 to 15 September 2024.

Amaro del Ciclista , the end of the meal and the end of the race preferred by two-wheel lovers, will stop from 13 to 15 September at the Italian Bike Festival , the International Bike Show in Misano Adriatico , which will be held in the prestigious setting of the Misano World Circuit , where it will have the opportunity to make itself known to end consumers, partners and the media. A stage, that of IBF , where absolute passion for the bike as a means of daily travel, sport, training or lifestyle reigns. To date, the Italian Bike Festival is the leading European platform for the bike and soft mobility market. A three-day event in which the industry represented by over 600 brands in the sector has the opportunity to connect with its public by presenting the latest innovations.

The kermesse, now in its sixth edition, will also feature Amaro del Ciclista as its protagonist in this 2024 edition. Produced by Casoni , a historic distillery based in Finale Emilia (Modena), Amaro del Ciclista is a full and rounded amaro with an unmistakable herbal taste, to be enjoyed chilled and perfect for sharing with adventure companions. Available in the ORIGINALE version, for those who love traditional liqueurs, and POP , with a young and fresh profile.

The Emilian bitter will be the center of attention with a stand open to the public ( BOOTH K4 ), where visitors will be able to meet special guests and influencers engaged in promotional and engagement activities, as well as have the opportunity to taste and purchase the product. In addition, numerous interactive and engaging activities will be held, thanks to which it will be possible to get involved with the possibility of winning exclusive Amaro del Ciclista gadgets.

Not only that: there will also be prominent guests at the stand linked to the world of two wheels. Below are the guests who await you at the BOOTH K4 Amaro del Ciclista stand:

  • Friday, September 13, Riccardo Magrini, former cyclist, now a cycling sports commentator and commentator for Eurosport. After a successful career, he became sports director for various junior amateur teams. All companies that saw the growth of Italian cycling champions of the caliber of Giovanni Visconti, Marco Pantani and Mario Cipollini in those years.
  • Saturday 14th September , Mattia de Marchi , specialist in long distances, dirt and gravel. Mattia has cycling in his blood and knows how to transmit his passion to all those who cross his path and are lucky enough to pedal a few kilometres alongside him. It was his idea to found ENOUGH, a collective currently made up of ten boys and girls, who meet to pedal together, participate in competitions and events and to introduce the youngest to this sport.
  • On Sunday, September 15, “El diablo” Claudio Chiappucci, former professional cyclist from 1985 to 1998, won a Milan-Sanremo, two Giro del Piemonte, three stages in the Tour de France and one in the Giro d’Italia. After his extraordinary professional career, Chiappucci participated in several television programs on Rai channels, and followed the 2008 Giro d’Italia as a commentator at the end of the stage, together with Paolo Condò of La Gazzetta dello Sport.

This is the comment of Manuel Greco , Trade Marketing Manager Casoni : “We are pleased to announce our participation in the Italian Bike Festival 2024: we will be present at IBF with our Amaro del Ciclista, the favorite bitter of cyclists and not only, the perfect end to a meal after a ride in company. Amaro del Ciclista – continues Greco – comes from an original Casoni recipe, and is a bitter made with 20 aromatic herbs, among which the hints of licorice and chinoise stand out. In addition, it has a truly particular history: we invite you to come and discover it at our stand at the Italian Bike Festival. You will find us at the BOOTH K4 : we have prepared many interactive activities for you and a series of truly high-level guests. We look forward to seeing you for a toast with Amaro del Ciclista!”

Barolo, music and theatre. A bouquet of emotions

Two unmissable evenings: music, acting, tasting, to celebrate the “King of wines”.

The Barolo and Great Wines of Langa Road is pleased to present:

Barolo, Music and Theatre , a complete and fascinating sensorial experience, celebrating the meeting between the world of wine and the performing arts, offering an evening of great refinement and culture. The event is an opportunity to explore the profound bond between one of the most prestigious wines in the world and art, creating a connection between flavors, sounds and narratives.

The evening is divided into two main moments. In the first, the music of Maestro Ennio Morricone comes into play, whose compositions, performed live, accompany the audience on a unique emotional journey. The selected melodies represent some of the most iconic works of Maestro Ennio Morricone, rearranged for guitar by Massimo Scattolin , with the violin of Paolo Tagliamento and the string orchestra of the young talents of the Venice Dream Ensemble.

In parallel, the narration is entrusted to the voice of the actor Giorgio Lupano , who through his story explores the history of wine and the evolution of Barolo, emblem of the Langhe and of Italian winemaking excellence. His story offers an in-depth look not only at the origins and traditions of this renowned wine.

The second part of the evening is dedicated to an exclusive tasting of Langa wines, with particular attention to the different expressions of Barolo . The tasting is accompanied by samples of Piedmontese gastronomic delicacies , carefully chosen to enhance and complete the sensory experience of the wine. This moment represents an opportunity to appreciate the many facets of Barolo, in a context that combines taste, culture and conviviality.

The foyer of the theater becomes an ideal stage, where the King of wines and the Wine of Kings will perform for the joy of the gathered audience. Two unmissable evenings, dedicated to lovers of Italian excellence.

The two stages:

09.18.2024 Academy Theatre, Conegliano TV

09.19.2024 Ristori Theatre, Verona

FRANCIACORTA IN AN EMOTION: VILLA FRANCIACORTA

Dinner in the vineyard, aperitifs at sunset, hot air balloon experiences and vertical tastings: from 13 to 15 September, a rich program of events on the occasion of the Franciacorta in Cantina Festival.

“Emozione” is the Franciacorta symbol of Villa Franciacorta, released for the first year in 1978, and today embodies the warmth of the welcome of Roberta Bianchi and Paolo Pizziol, at the helm of the family business, supported by their sons Alessio and Matteo.

And the experiences designed by the winery for the Franciacorta in Cantina Festival, scheduled from Friday 13th to Sunday 15th September, will be full of “emotions”.

The world of Franciacorta Millesimato will be central, that is, produced with grapes exclusively from a single harvest that, since the first vintage, that distant 1978, has distinguished the Villa Franciacorta philosophy. The historic cellar , immersed in the sixteenth-century village recovered by the Bianchi family in the Sixties, will come alive with tastings, visits and themed events.

For lovers of original experiences, it will be possible to go up in a hot air balloon to admire Franciacorta from above (Friday, Saturday and Sunday from 6:00 pm to 8:30 pm every 15 minutes) or dine in the organic vineyard, where the dishes of Andrea Marenzi, chef of Ela Osteria in Villa will be paired with Franciacorta Millesimati selected for the occasion (Friday at 7:00 pm). For those who prefer an informal experience, “ Tramonto in Vigna” will combine a guided tour of the winery with a picnic at the Casa dell’Eremita in the famous Gradoni vineyard (Friday, Saturday and Sunday from 5:30 pm).

There will be no shortage of opportunities to learn more about Franciacorta Millesimato, with the guided tastings “Emozione in Verticale” (Sunday at 5.30 pm) dedicated to Franciacorta Emozione proposed in the 2014, 2015, 2016, 2018 vintages, and the experience “Viaggio con le Riserve da Collezione” (Saturday at 5.30 pm) with Emozione Unica 2017, grapes from old vines and hillside Crus that rest for 5 years on the lees (The Wine Hunter Award Gold) , Emozione 40 years Riserva, 100 months on the lees and 7.5 years from disgorgement (Decanter World Wine Award Gold) and RNA Riserva Nobile Alessandro Bianchi 2007 Riserva , 15 years on the lees (The Wine Hunter Award Gold).

Gustus – Wines and Flavors of Vicenza: Tai Rosso and Gambellara the protagonist wines of the WineLab

The 14th edition, scheduled at the “Arrigo Pedrollo” Conservatory, opens the sale of tickets for tastings and tasting stands.

On Saturday 5 and Sunday 6 October 2024 at the “Arrigo Pedrollo” Conservatory of Music in Vicenza, Gustus – Vini e Sapori di Vicenza 2024 will highlight two local excellences: the contemporaneity of Tai Rosso and the effervescent interpretations of Gambellara will be the protagonists of the WineLabs organized by the event. The wine-cultural event that celebrates the DOCs of Colli Berici, Vicenza and Gambellara also opens the sale of tickets for the two tastings and for the tasting stands , accessible to the public from 5:00 pm to 10:00 pm on Saturday and from 5:00 pm to 9:00 pm on Sunday . More than 30 wineries will participate in the event and will offer a selection of over 100 labels .

Tai Rosso, contemporary harmony is the first WineLab of the event scheduled for Saturday 5 October at 18:00 . The tasting led by Simon Staffler , editorial manager for Italy of the magazine Falstaff , will be dedicated to the most modern and interesting interpretations of Tai Rosso. Sunday 6 October at 18:00 will be the turn of Effervescences volcanic of Gambellara: from mosso to Metodo Classico , the WineLab led by Massimo Zanichelli , professional taster, wine writer and documentary maker. Here the participants will experience a real journey to discover the lesser-known expressions of Garganega.

During the two days, guests will be able to learn more about the stories, philosophy and style of each producer , appreciating the wines offered by the three denominations. The protagonists will be native vines such as Tai Rosso and Garganega and the great Bordeaux wines based on Cabernet, Merlot and Carménère. To make the experience even more enjoyable, there will be musical accompaniment performed by students of the Conservatory.

Gustus again this year confirms its charitable commitment : part of the proceeds will go towards the restoration of “The Crucifixion”, a fresco by the Vicenza painter Giovanni Vajenti Speranza kept by the “Arrigo Pedrollo” Conservatory.

Tickets are already available for pre-sale at a cost of 20 euros on the dedicated website . Tickets can also be purchased on site at a price of 25 euros . All Ais, Onav, Fisar, Fis and Slow Food members will benefit from a 5 euro discount on admission. The ticket includes a glass, free tastings and a plate of gastronomic specialties.

Visitors who wish to attend fine wine tastings can book a place at the WineLab, at a cost of 15 euros each .

INFO IN BRIEF | Gustus – Wines and Flavours of Vicenza ​When: Saturday 5 and Sunday 6 October 2024 ​Where: Conservatory of Music “Arrigo Pedrollo” in Contra’ San Domenico 33, Vicenza ​Times: Saturday from 5pm to 10pm and Sunday from 5pm to 9pm ​Tickets: €20 in advance, €25 on site and reduced €20 for AIS, Onav, Fis, Slow Food, Fisar members. WineLab entrance: €15

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